Growing your company is like building your fitness. You must evolve, be creative, and stay disciplined.
Running a successful brand and creating a stronger, more functional team can be a lot like establishing and following a good workout regime. As a leader, it's your job to function as a personal trainer to inspire your team to get on board with your brand vision and coach them in successfully carrying that vision out.
Here are seven fitness inspired tips you can follow to create a stronger team that will buff up your business.
1. Motivate Yourself
Motivation is key when it comes to bettering yourself, your team and your brand. Without self-motivation, you'll be less likely to inspire your team to work together to better your business.
Like a muscle, self-motivation becomes stronger the more you use it. Mastering the art of self-motivation will take some time to become a habit. However, with daily practice, you'll not only better yourself and your business, but you'll inspire your team to lead more meaningful personal and professional lives.
Just like building muscle takes a healthy combination of internal (diet) and external (exercise) factors, creating a more functional team comes from a combination of personal development and effective collaboration.
Encouraging personal development shows employees that you're invested in their future and that you foster a culture of innovation. Creating this kind of environment will lead to more effective collaboration among team members and, ultimately, greater progress throughout the company.
3. Build Endurance
Building endurance involves pushing your limits. A brand never became hugely successful by simply thinking inside the box or taking the safe route. Building brand endurance means encouraging innovative ideas from your team, while maintaining a strong brand foundation.
With that said, it is important to not sacrifice the core of your brand for a potentially successful concept. Doing so could result in the loss of loyal customers and employees alike. Staying true to your core is an essential element of a successful brand.
4. Eat Healthy
You would be amazed by how much your diet affects your day-to-day functions. Eating a healthy, diverse diet can improve your mood and energy, help you maintain a healthy weight and even inspire your team to eat healthier.
It also improves cognitive performance and will allow you to be more productive day in and day out. By eating healthier you are likely to inspire others to do the same, which could improve the overall health and productivity of your team.
RELATED: Important business lessons from "Game of Thrones"
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7 fitness-inspired tips for building your business
Trust your instincts; your most valuable assets will "hatch" over time.
Daenerys held on to her dragon eggs and felt connected to them long before they even hatched--and right after her husband's death, the dragons were born and became her most valuable asset.
Not every investment you make or asset you own will turn over a profit or drive success right away. If your gut is telling you something is worth holding on to and fostering, it probably is.
In due time, the right investments will begin to show return.
View disorder in the market and your challenges as an opportunity to excel your business forward.
"Chaos isn’t a pit. Chaos is a ladder. Many who try to climb it fail and never get to try again. The fall breaks them. And some are given a chance to climb, they cling to the realm or the gods or love. Only the ladder is real. The climb is all there is." -Peter Baelish
Accept the challenges that come your way and figure out how you can grow from them.
A misstep doesn't always mean a failure, so don't trap yourself into thinking that it does.
Be cordial to everyone, even those you feel may not be able to help propel you forward
"The occasional kindness will spare you all sorts of trouble down the road." -Cersei Lannister
Ironically coming from the resident Queen of everything not-so-nice (understatement of the century), this lesson is one of the oldest in the book but still one of the most pertinent.
Treating people with kindness will take you further than arrogance will. It pays in business to treat the person you think can help you the least with just as much respect as you would the person who could help you the most.
The business world is a ever-changing, and you never know where a connection could pay off down the line.
Draw on personal experiences to create your business model and core values.
After her brother sold her into marriage, Daenerys knew that supporting or allowing slavery was something she was adamantly against and would not allow it. She decides to sail to another city to free the Unsullied (slave warriors).
Though it wasn't in her original "business" plan, Daenerys wanted to make sure she was engaging in affairs that were important to her and that she could relate to.
Your company values and goals should reflect things that you care about directly, even if that means (sometimes literally) adjusting your sails to go a different direction.
Never underestimate yourself and the influence you can have.
"Power resides where men believe it resides. It's a trick, a shadow on the wall. And a very small man can cast a very large shadow." -Varys
Your title has nothing to do with how much power or influence you actually have. You can be a CEO, but if you're not well-received or liked, your employees are less likely to listen to and respect you.
What wins you "power" is how much respect you earn from the people around you.
While this line is perhaps one of the most well-known from the show, it's the deeper meaning behind the lines that teaches a lesson (aside from simply encouraging business owners to literally pay off their debts, which also is sound advice).
Don't go through business and entrepreneurship asking for favors and taking advantage of people.
When you owe something to anyone or any company, whether it's literal funding or an under-the-table favor, you eventually will have to pay it back.
Don't ask for something unless you're prepared and equipped to return back what you're asking for.
Just like a good fitness regime evolves to maintain strong muscles, a successful leader (and a successful business) continues to evolve to maintain relevance.
A relevant brand is one that continually innovates and relentlessly moves forward. Relevancy often requires bold moves and a seamless customer experience across all channels, which is where a strong, functional team comes in.
6. Track Your Progress
Whether it's a new workout regime or an innovative marketing tactic, it's important to track the progress of anything you do.
Using analytics to measure the effectiveness of your marketing efforts will establish a clear return on investment (ROI) that provides you and your team with the information necessary to make more informed decisions and enhance both current and future marketing efforts.
It's easy to get bogged down by the negativity of things around you. Maintaining a positive attitude is critical in achieving any kind of success--personal or professional.
Doing simple things like exercising, tapping into positive emotions and showing your appreciation for your team on a daily basis will allow you to form the habit of maintaining a positive outlook. This positivity will also affect those around you and create a better work environment.
Following these tips will help you get in better shape professionally and create more functional team members. By bettering yourself and encouraging your team members to do the same, you'll inspire a work environment that translates to progress and will, ultimately, buff up your business.
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Books by CEOs
7 fitness-inspired tips for building your business
“Pour Your Heart into It: How Starbucks Built a Company One Cup at a Time” by Howard Schultz (CEO of Starbucks)