Sacha Baron Cohen to conjure up 'Mandrake the Magician' movie for Warner Bros.

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Movie Monday: The many faces of Sacha Baron Cohen

Sacha Baron Cohen has a brand new bag of tricks.

The comedian, who earlier this year starred in the flop The Brothers Grimsby, is attached to star and produce Mandrake the Magician, an adaptation of the classic comic strip set up at Warner Bros.

Etan Cohen, the Tropic Thunder writer who made his directorial debut with Get Hard, is attached to helm the project, which would be produced by Charles Roven's Atlas Entertainment.

The project is in early development with the script still to be written.

Created as a newspaper comic strip by Lee Falk in 1934, Mandrake told of the adventures of an illusionist who had the power to hypnotize his foes at great speed. With his companion Lothar, an African strongman, he fought evildoers ranging from gangsters to masters of disguise to aliens. Mandrake also had a twin brother who used his power for evil instead of good.

See photos of Sacha Baron Cohen's recent pantsless movie premiere appearance:

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Sacha Baron Cohen pantsless at Brothers Grimsby premiere
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Sacha Baron Cohen to conjure up 'Mandrake the Magician' movie for Warner Bros.
LONDON, ENGLAND - FEBRUARY 22: Nobby aka Sacha Baron Cohen arrives for the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Mike Marsland/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen and Isla Fisher attend the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Mark Strong and Sacha Baron Cohen attend the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Dave J Hogan/Getty Images)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen and Grimsby girls attend the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Dave J Hogan/Getty Images)
LONDON, ENGLAND - FEBRUARY 22: Nobby aka Sacha Baron Cohen arrives for the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Mike Marsland/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Nobby aka Sacha Baron Cohen arrives for the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Mike Marsland/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Dave J Hogan/Getty Images)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Dave J Hogan/Getty Images)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Mark Strong and Sacha Baron Cohen attend the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen and Mark Strong attend the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
LONDON, ENGLAND - FEBRUARY 22: Mark Strong, Johnny Vegas, Annabelle Wallis, Ricky Tomlinson, Sacha Baron Cohen, John Thompson, Isla Fisher, Louis Leterrier and Gabourey Sidibe attend the World premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Dave J Hogan/Getty Images)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen attends the World Premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by David M. Benett/Dave Benett/WireImage)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen as character Norman 'Nobby' Grimsby attends the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen as character Norman 'Nobby' Grimsby attends the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen as character Norman 'Nobby' Grimsby attends the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen as character Norman 'Nobby' Grimsby attends the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
LONDON, ENGLAND - FEBRUARY 22: Sacha Baron Cohen as character Norman 'Nobby' Grimsby attends the world premiere of 'Grimsby' at Odeon Leicester Square on February 22, 2016 in London, England. (Photo by Fred Duval/FilmMagic)
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Warners picked up the rights to the character in 2012, hoping to do what Disney as well as Baldwin Entertainment and Hyde Park tried and failed to do for years earlier — develop it as a movie. (Mandrake was the subject of a 12-part serial from Columbia Pictures in 1939, and a TV movie aired in the 1970s.)

Baldwin and Hyde Park's version, developed in the late 2000s, had directors Chuck Russell and Mimi Leder and actors Jonathan Rhys Meyers and Hayden Christensen attached.

Cohen is already set to write and direct a reboot of Cannonball Run for Warners and will develop this concurrently.

Baron Cohen currently co-stars in Alice Through the Looking Glass. Grimsby was one of the year's first flops, opening to only $3.2 million when it was released March 11.

Baron Cohen is repped by CAA and Ziffren Brittenham; Cohen is with CAA, Mosaic and Lichter Grossman.

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