The road to Purpose for Justin Bieber is paved with ear candy. On Zane Lowe's Beats 1 radio show on Monday, Nov. 9, the Billboard cover star premiered two new releases from his forthcoming album titled "Love Yourself" and "The Feeling" featuring pop songstress Halsey. Both records are on-brand for Bieber with a mix of pop cheer and lovey-dovey hooks that will be getting the instant repeat treatment.
Bieber admitted to Billboard that he is struggling between wanting to make infectious singles without becoming the next headlining cliche.
See Bieber throughout the years:
The Evolution of Justin Bieber
Justin Bieber premieres 'Love Yourself' & Halsey collab 'The Feeling': Listen
Canadian pop megastar Justin Bieber (C) plays basketball with a young survivor of Super Typhoon Haiyan in Palo, Leyte province on December 10, 2013. Pop megastar Justin Bieber sang to and played basketball with young survivors of the Philippines' deadliest typhoon on December 10 after he flew into the disaster zone to boost an international relief effort. AFP PHOTO (Photo credit should read STR/AFP/Getty Images)
LOS ANGELES, CA - JULY 27: The winner of Champ of Charity singer Justin Bieber (L) and singer Cody Simpson onstage at the 2014 Young Hollywood Awards brought to you by Samsung Galaxy at The Wiltern on July 27, 2014 in Los Angeles, California. The Young Hollywood Awards will air on Monday, July 28 8/7c on The CW. (Photo by Frederick M. Brown/Getty Images for Variety)
The "Baby" singer headed straight to the salon for a new makeover ... this time going blonde! (Instagram)
LOS ANGELES, CA - AUGUST 23: Justin Bieber attends a VMA Pre-Party hosted by Chris Brown & Pia Mia featuring Bera on August 23, 2014 in Los Angeles, California. (Photo by Araya Diaz/Getty Images)
NEW YORK, NY - JAN 17: General view of a Justin Bieber for Calvin Klein Billboard located on Houston Street on January 17, 2015 in New York City. (Photo by Tomas/IMAGES/Getty Images)
LAS VEGAS, NV - MARCH 15: Singer Justin Bieber arrives at Omnia Nightclub at Caesars Palace to celebrate his birthday on the nightclub's opening weekend on March 15, 2015 in Las Vegas, Nevada. (Photo by Gabe Ginsberg/Getty Images)
CANNES, FRANCE - NOVEMBER 07: Singer Justin Bieber attends the 17th NRJ Music Awards ceremony at Palais des Festivals on November 7, 2015 in Cannes, France. (Photo by Marc Piasecki/WireImage)
LOS ANGELES, CA - JANUARY 18: Justin Bieber and Corey Gamble are seen in Beverly Hills, Ca on January 18, 2016 in Los Angeles, California. (Photo by Light Brigade/Bauer-Griffin/GC Images)
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"It's hard to make meaningful songs that make you want to dance because it can come off cheesy," he said. "In the past I've recorded songs that I didn't like, that I wouldn't listen to, that the label was telling me to record. I'm self-expressing with this album -- I can't skip on the moments that were dark, the moments that were happy, the ex-girlfriend stuff. It makes it real, rather than 'Let's call up Max Martin to write you a hit song.' I want my music to be inspiring."