Chips Ahoy! debuts new hot cocoa cookies

Chips Ahoy Debuts Hot Cocoa Cookies

A seasonal favorite is being transformed into a cookie -- hot chocolate.

Chips Ahoy! has introduced no-mug-required chocolate-filled cookies with marshmallows. The company recommends heating them in the microwave for an approximate, yet oddly specific, seven seconds.

SEE ALSO: Starbucks' seasonal red cups debut with brand-new look

The hot cocoa-flavored cookies will only be around for a few weeks (outlets are guessing anywhere from six to eight), but limited-time availability is admittedly a good marketing tactic.

Introducing new Hot Cocoa Chips Ahoy! Limited Edition cookies. Snuggle up with the rich, creamy flavor of hot cocoa, no mug required! And, to make this season even more delicious, try them warm!

Posted by Chips Ahoy! on Monday, November 2, 2015

Starbucks came out with a vampire-themed Frappula Frappuccino for only a few days.

Then there's the McDonald's McRib that comes back just once a year.

Sometimes a brand will "bring back" a limited-edition flavor.

Plus, there's always the assortment of pumpkin everything that comes every fall from one company or another.

As for the latest "gotta get it before it's gone" treat -- you could dunk those hot chocolate cookies in some hot cocoa. Think about it.

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