It's not the first time the camera company has featured amazing creatures: previous campaigns have starred a grizzly bear slapping the camera and close encounters with elephants.
See photos of humpbacks in the wild:
Stunning humpback whales in the wild
Watch the majestic moment a humpback whale breaches in front of snorkelers
NEW YORK, NY - SEPTEMBER 15: A Humpback whale in mid lunge, feeding on Bunker off NYC's Rockaway Beach on September 15, 2014 in New York City. (Photo by Artie Raslich/Getty Images)
SEA OF CORTEZ, BAJA CALIFORNIA, MEXICO - 2015/02/20: Humpback whale (Megaptera novaeangliae) slapping the pectoral fin on the water in the Bahia de La Paz, Sea of Cortez in Baja California, Mexico. (Photo by Wolfgang Kaehler/LightRocket via Getty Images)
Humpback mother and calf.Baja Coast MexicoThe 2 whales were swimming along the Baja coast of Mexico, in the Pacific Ocean just outside Cabo
Humpback whale calf with mother shot in Vava'u Tonga in clear water. Sun is sparkling on the whales back.