Lester Holt's 'NBC Nightly News' ratings winning streak hits one month
It's Lestermania at 30 Rock as the new "Nightly News" anchor won total and demo viewers over ABC's "World News Tonight" with David Muir for the fourth straight week.
For the week of August 17th, Holt's "Nightly News" attracted 8,246,000 viewers and 1,981,000 25-54 viewers, marking a one month victory in both categories over second-place ABC. Muir's WNT drew 7,912,000 viewers and 1,832,000 demo viewers.
See Lester Holt's career in photos:
The performance was also Nightly's biggest total viewer and demo audience in seven weeks. Holt has been number 1 in total viewers for nine weeks since being named permanent host of NBC's flagship news program.
ABC's WNT saw the biggest gains year-over-year, up 10 percent from the same time period last year. Nightly improved seven percent.
"CBS This Morning" ranked third with 6,372,000 viewers and 1,449,000 demo viewers.
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