Lexus' coolest concept car has a heartbeat
Concept cars are cool, but this one will make you wanna start saving to buy it.
Lexus posted a YouTube video showing the idea for a car that displays the driver's heartbeat on the outside while driving.
The goal behind the project led by Lexus Australia and M&C Saatchi Australia is to show how thrilling the Lexus RC F is to drive.
According to a Wired article, this car overcomes the issue of drivers feeling separated from their vehicle and bridges that distance by bringing it to life straight from the driver's heart.
Here is the video:
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