23-year-old takes Instagram to a whole new level
A post shared by Caroline Calloway (@carolinecalloway) on Feb 4, 2015 at 10:43am PST
Every day, twenty-somethings around the world try their best to get creative with their Instagram accounts, but 23-year-old Caroline Calloway took her Instagram creativity to a whole new level. The self-proclaimed "Instagram blogger" and Cambridge University student is using her account to create an entirely Instagram-based memoir which will be turned into a book and published in January 2016.
Along the way, Calloway has gained quite the following, with more than 339,000 followers on Instagram and more than 11,300 followers on Twitter.
Calloway takes her Instagram followers on her personal journey as she falls in love, experiences life, and experiences heartbreak, with two or three paragraphs accompanying each photo. The art history student beautifully composes each photograph on her feed with her own style and taste in mind, taking her followers by hand as she guides them through her fairy tale life. Calloway told Mic.com, "I try to mimic my favorite writers, and I know what appeals to me above all else is honesty."
Although her posts are aesthetically beautiful, the true art behind her account lies in her strategy and approach. Unlike other Instagram users, Calloway's photos are not posted in real time. Her posts are about a year behind the actual happenings in her life. This is an intentional decision that was made by Calloway in an effort to truly make her account feel like a memoir, with each post reading as if it is a chapter of her life, or rather, a chapter of her memoir.
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