California water-wasters elude fines as drought persists

NASA Scientist Says One Year Left of Calif. Water Supply

SACRAMENTO, Calif. (AP) - California water regulators, alarmed by slack conservation three years into a crippling drought, took the unprecedented step last summer of establishing statewide restrictions and gave communities a hammer to enforce them: a $500 fine for excessive watering of lawns, hosing down driveways and running decorative yard fountains with drinking water.

The drought persists, but most local water departments have been reluctant to crack down on water-wasters. Warning letters are unusual. Small fines are rare. And the $500 hammer is virtually never wielded.

Still, the State Water Resources Control Board is voting Tuesday on adding more restrictions even while acknowledging it's not sure how- or whether- Californians are following existing rules.

Recognizing that hole in data collection, the board plans to start tracking how cities ensure compliance with water regulations.

With no statewide data available, The Associated Press queried more than a dozen communities around the state and found wide disparities in enforcement.

In the Southern California desert city of Coachella, not a single home with an emerald lawn has received a warning letter. Los Angeles sent more than 5,000 warning letters but issued only a pair of $200 fines last year for a service area of 4 million people. Meanwhile, the communities of San Ramon and Dublin east of San Francisco imposed nearly $40,000 in fines after losing access to a key source of water.

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California water-wasters elude fines as drought persists
SONOMA, CA - JULY 22: (L-R) Keith Pringle with Friedman's Home Improvemnt, Danielle Baker and Brian Lee with the Sonoma County Water Agency fill buckets with water conservation tools and literature during a 'Drought Drive Up' event on July 22, 2015 in Sonoma, California. As Californians endure a fourth straight year of severe drought, the Sonoma County Water Agency held a 'Drought Drive Up' event where they handed out water conservation literature and water saving tools like low flow showerheads and aerators. (Photo by Justin Sullivan/Getty Images)
SAN ANSELMO, CA - JULY 14: A brown lawn is seen in front of a home on July 14, 2015 in San Anselmo, California. California Gov. Jerry Brown has signed legislation to protect residents from local governments that impose fines for residents who let their lawns turn brown in an effort to conserve water. California is in the midst of its fourth year of severe drought. (Photo by Justin Sullivan/Getty Images)
KENTFIELD, CA - JULY 14: A sign is posted in the middle of brown lawn on July 14, 2015 in Kentfield, California. California Gov. Jerry Brown has signed legislation to protect residents from local governments that impose fines for residents who let their lawns turn brown in an effort to conserve water. California is in the midst of its fourth year of severe drought. (Photo by Justin Sullivan/Getty Images)
SAN FRANCISCO, CA - JULY 14: A brown lawn is seen in front of a home on July 14, 2015 in San Francisco, California. California Gov. Jerry Brown has signed legislation to protect residents from local governments that impose fines for residents who let their lawns turn brown in an effort to conserve water. California is in the midst of its fourth year of severe drought. (Photo by Justin Sullivan/Getty Images)
With AFP Story by Veronique DUPONT: US-drought-poverty-agriculture-water-environment Dead plum trees that have been removed from the ground due to the lack of water for irrigation at the drought affected town of Monson, California on June 23, 2015. AFP PHOTO/ MARK RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
With AFP Story by Veronique DUPONT: US-drought-poverty-agriculture-water-environment A dead tomato bush is seen in the vegetable garden of local resident Maria Jimenez at the drought affected town of Monson, California on June 23, 2015. AFP PHOTO / MARK RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
Children play on the exposed sandy bottom of Mirror Lake that is normally underwater and used by visitors to photograph reflections of the Half Dome rock monolith at Yosemite National Park in California on June 4, 2015. At first glance the spectacular beauty of the park with its soaring cliffs and picture-postcard valley floor remains unblemished, still enchanting the millions of tourists who flock the landmark every year. But on closer inspection, the drought's effects are clearly visible. AFP PHOTO/MARK RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
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"We are not seeing the level of enforcement we need to," said Heather Cooley, director of the water program at the nonprofit environmental group Pacific Institute in Oakland. "Without it, you aren't getting the same amount of water savings."

Gov. Jerry Brown declared a drought emergency in January 2014 and called on residents to reduce water consumption by 20 percent. The state has hit that number during only one month - December. The reduction slipped to 9 percent the next month, below the 11 percent monthly average since July.

Felicia Marcus, chairwoman of the state water board, said the agency plans to track enforcement to see if it leads to conservation. She said agencies don't need to issue fines if they're making a concerted effort to teach residents about the drought.

"It's not all about spanking people, it's also about being in relationships with them," Marcus said.

Still, she acknowledged that she hears frequent complaints about the lack of aggressive drought enforcement. The board is planning to set up a water waste hotline for residents who believe their tips have been brushed off by local departments. The board also plans to send warning letters to offenders and the agencies serving them.

Representatives of water agencies say fines can be counterproductive to educating customers about conservation. Since Summer, Santa Maria residents used 34 gallons a day more than other Central Coast residents, but the city has only responded to 20 calls about water wasting and hasn't issued any penalties.

"That $500 fine isn't going to bring the water back, changing behavior is what's going to save water in the future," said Shad Springer, the city's director of utilities.

Farther up the coast, Santa Cruz is finding that hitting customers' wallets can help change behavior. Monthly water use plunged as much as 30 percent last year while the city was issuing more than $1.6 million in penalties, half of which were waived for residents who attended "water school" and fixed leaks. But state calculations show water savings slipping to 7 percent in January after rains replenished a reservoir and ended the need for mandatory restrictions and penalties.

Coachella Valley Water District Conservation Manager Dave Koller said his staff members have to go to great lengths to track down the wealthy out-of-state residents who keep vacation homes with water-guzzling landscapes. He said gated communities are harder to patrol and enter to respond to waste reports.

Some agencies have criticized the board for taking a blanket approach to conservation. The Beaumont-Cherry Valley district in rural Riverside County imposed restrictions under state mandate, but General Manager Eric Fraser said an aggressive pursuit of water-wasters doesn't make sense for an agency that has enough water in local storage to supply customers for four years.

"You don't want to end up with a bighted community as a result of trying to implement drastic water conservation measures," Fraser said.

The board is continuing to expand conservation measures and is considering making the rules permanent. Under the proposal they are expected to approve Tuesday, residents can't water their lawns until two days after rainfall and restaurants can't provide glasses of water unless customers ask.

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