How kids react to negative political ads

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'It's Kind Of Mean': Adorable Kids React To Negative Political Ads

DES MOINES, Iowa - We've all heard the negative political ads. Especially the US Senate race between Joni Ernst and Bruce Braley. But what kind of an impact are those ads having on our children?

We went to Greenwood Elementary School in Des Moines. We didn't show the kids any advertisements, but asked them what they knew about Joni Ernst based on ads they've already seen on TV.

"She's taking away medicine. And that's all I really know," says 9-year old Judith Bruggerman.

Nine-year old Max Hill adds, "Like that she's trying to shut down schools I'm pretty sure that's what they're saying because I can't really understand it...I don't really like her."

As for what they know about Bruce Braley, 10-year-old Jordan Davis Williams says, "He missed 72 percent of meetings for veterans for fundraisers and he wants to raise up taxes and charge more on medicare and also he wants to cut the department of education also."

Nine-year old Ava Currie adds, "He's trying to raise higher taxes for buying cars and that's kind of all I remember...I'm kind of not voting for him so I just kind of think he's a bad person."

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How kids react to negative political ads
AMES, IA - OCTOBER 30: Republican candidate for the U.S. Senate, Joni Ernst, waves before speaking at a rally upon the completion of her tour of all of Iowa's 99 counties on October 30, 2014 in Ames, Iowa. Ernst is in a tightly contested Senate race against Democratic Challenger Bruce Braley to fill the vacant seat of retired Senator Tom Harkin. (Photo by Steve Pope/Getty Images)
AMES, IA - OCTOBER 30: Republican candidate for the U.S. Senate, Joni Ernst, waves before speaking at a rally upon the completion of her tour of all of Iowa's 99 counties on October 30, 2014 in Ames, Iowa. Ernst is in a tightly contested Senate race against Democratic Challenger Bruce Braley to fill the vacant seat of retired Senator Tom Harkin. (Photo by Steve Pope/Getty Images)
AMES, IA - OCTOBER 30: Republican candidate for the U.S. Senate, Joni Ernst, poses for a photo with Ann Lehman, after Ernst spoke at a rally upon the completion of her tour of all of Iowa's 99 counties on October 30, 2014 in Ames, Iowa. Ernst is in a tightly contested Senate race against Democratic Challenger Bruce Braley to fill the vacant seat of retired Senator Tom Harkin. (Photo by Steve Pope/Getty Images)
DES MOINES, IA - OCTOBER 19: U.S. Sen. Elizabeth Warren (D-MA) campaigns for U.S. Rep. Bruce Braley (D-IA) on October 19, 2014 in Des Moines, Iowa. Braley is in a tight race for a Senate seat against Republican challenger Joni Ernst. (Photo by Steve Pope/Getty Images)
CEDAR RAPIDS, IOWA - OCTOBER 13: Iowa Republican State Senator and U.S. Senate candidate Joni Ernst speaks during a rally with former Massachusetts Gov. and GOP presidential candidate Mitt Romney on October 11, 2014 in Cedar Rapids, Iowa. Ernst and Romney met with around 300 supporters at the event, one of many in the final weeks of Ernst's campaign for a U.S. Senate seat. U.S. Representative Bruce Braley (D-IA) and Ernst are virtually tied in polling to replace the seat occupied by retiring U.S. Senator Tom Harkin (D-IA). (Photo by David Greedy/Getty Images)
DAVENPORT, IOWA - OCTOBER 11: U.S. Rep. Bruce Braley (D-IA) debates Republican state Sen. Joni Ernst at the Galvin Fine Arts Center on October 11, 2014 on the campus of St. Ambrose University in Davenport, Iowa. The two are engaged in a closely contested race to filll the seat of U.S. Senator Tom Harkin (D-IA) and is considered to be one of the key races to determine control of the U.S. Senate. (Photo by David Greedy/Getty Images)
DAVENPORT, IOWA - OCTOBER 11: Republican state Sen. Joni Ernst debates U.S. Rep. Bruce Braley (D-IA) at the Galvin Fine Arts Center on October 11, 2014 on the campus of St. Ambrose University in Davenport, Iowa. The two are engaged in a closely contested senate race to filll the seat of U.S. Senator Tom Harkin (D-IA) and is considered to be one of the key races to determine control of the U.S. Senate. (Photo by David Greedy/Getty Images)
DAVENPORT, IOWA - OCTOBER 11: Republican state Sen. Joni Ernst debates U.S. Rep. Bruce Braley (D-IA) at the Galvin Fine Arts Center on October 11, 2014 on the campus of St. Ambrose University in Davenport, Iowa. The two are engaged in a closely contested senate race to filll the seat of U.S. Senator Tom Harkin (D-IA) and is considered to be one of the key races to determine control of the U.S. Senate. (Photo by David Greedy/Getty Images)
UNITED STATES - AUGUST 07: Senate candidate Rep. Bruce Braley, D-Iowa, speaks at the 2014 Iowa State Fair Soapbox in Des Moines, Iowa, August 7, 2014. (Photo By Tom Williams/CQ Roll Call)
UNITED STATES - AUGUST 07: Senate candidate Rep. Bruce Braley, D-Iowa, helps out on the grill in the Pork Tent at the 2014 Iowa State Fair in Des Moines, Iowa, August 7, 2014. (Photo By Tom Williams/CQ Roll Call)
UNITED STATES - AUGUST 07: Senate candidate Rep. Bruce Braley, D-Iowa, helps out on the grill in the Pork Tent at the 2014 Iowa State Fair in Des Moines, Iowa, August 7, 2014. (Photo By Tom Williams/CQ Roll Call)
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And 9-year-old Salvador Findley says "He's bad and I don't hear much good stuff about him. "

The kids say, they learn in school that it's not nice to say bad things about other people. A lesson they say the candidates should learn.

"Even if you're running against people it doesn't mean you have to be mean to them," says 10-year-old Henry Claypool.

"Sometimes like I have friends that like talk behind like my back like when they say bad stuff that really isn't true like some ads do that," says Max Hill, 9.

Nine-year-old Judith Bruggeman adds, "It's kind of mean so I don't like to hear mean stuff about people."

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