A Burst Pipe or a 'Horrifying Rain of Poop'?
Deadspin called the downpour a "horrifying rain of poop."
Reports Business Insider, Leo Burnett's art director, Kasey Moore, posted to Instagram: "So... This is happening on my floor at work. Poo eruption."
NBC Chicago described this scene: "Feces rained down from the ceiling onto the 15th-floor offices and began pooling after a pipe burst. Indeed the video, which later resurfaced on YouTube, shows a dark-colored substance flowing onto a cubicle."
Leo Burnett Chicago, however, tweeted denials to local news media that the brown water was sewage. "While we appreciate the creativity here, and it's indeed unpleasant, rest assured that it's only dust and water." (@LeoBurnettChi)