In Today's Economy, We All Need To Be Salespeople

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Lunchtime Live -- Does Everyone Need To Be A Salesperson In This Economy?


The job of working as a door-to-door salesman may be a relic from the past. But that hardly means sales work is dying in America. Although 1 in 9 Americans work in sales, best-selling author Daniel Pink says the true figure is 9 of out of 9. As he explains in his 2012 book, To Sell Is Human: The Surprising Truth About Moving Others, selling has become central to every American occupation.

As Pink writes in the book, not every worker is "stalking customers in a furniture showroom, but they -- make that we -- are engaged in what I call ' non-sales selling.' We're persuading, convincing and influencing others to give up something they've got in exchange for what we've got."

On Friday, Pink joined AOL Jobs' "Lunchtime Live" video series to discuss the skills you need to survive and thrive in such an environment. Watch the full discussion on Youtube here.

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