Tommy Hilfiger Launches Surf Shack Summer Program with Art Production Fund in New York City

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Tommy Hilfiger Launches Surf Shack Summer Program with Art Production Fund in New York City

Tommy Hilfiger's Summer 2013 'Surf Shack' capsule collection, APF artist collaboration and North America bus tour kicked off Wednesday night with an event at No. 8.

NEW YORK--(BUSINESS WIRE)-- The Tommy Hilfiger Group, which is wholly owned by PVH Corp. [NYSE: PVH], celebrated the launch of its limited edition Surf Shack capsule collection and collaboration with Art Production Fund (APF) - an ongoing partner of the Tommy Hilfiger Corporate Foundation - at No. 8 in New York City. The event also announced the cross-continent Surf Shack bus tour starting in San Diego in June. The customized Surf Shack bus will travel to cities across North America, opening up as a mobile pop-up shop to sell the capsule collection, the artist-designed surf boards and other specialty product.

Tommy Hilfiger with Art Production Fund Artists Scott Campbell, Richard Phillips and Lola Montes Sch ...

Tommy Hilfiger with Art Production Fund Artists Scott Campbell, Richard Phillips and Lola Montes Schnabel (Photo: Business Wire)

In support of the ongoing partnership with APF, Tommy Hilfiger collaborated with five contemporary American artists - Lola Schnabel, Richard Phillips, Scott Campbell, Gary Simmons and Raymond Pettibon - to apply their unique creative visions in designing a limited-edition set of surfboards. From pop-culture portraits to mystical abstracts and chalk-on-slate paintings, the artists each applied their innovative, creative visions to the boards. Starting May 15, the boards will be available for purchase in limited-edition quantities at select Tommy Hilfiger stores worldwide and on the Surf Shack bus in North America. The custom artist-designed surfboards were on display during the event as guests enjoyed music by DJ Uncle Mike.

"I'm excited to celebrate the launch of our Summer 2013 Surf Shack capsule collection and partnership with Art Production Fund," said Tommy Hilfiger. "The collection represents the Tommy Hilfiger brand's love of blending East Coast prep with West Coast cool, and I'm honored to have the artists' surfboards included in the program. Art plays a significant role in my own design process and I'm always inspired to collaborate with great artistic talent."

The event was attended by Tommy Hilfiger; Tommy Hilfiger Creative Director Trent Wisehart; APF Director Casey Fremont; APF Co-Founders Doreen Remen and Yvonne Force Villareal; artists Lola Schnabel, Richard Phillips, and Scott Campbell; celebrity stylist and TV personality Cameron Silver; Actor Brian Geraghty; actor David Giuntoli; actor Stephen Amell; actress and filmmaker Lake Bell; chef and host Jason Roberts; musician Nico Turner; artist Josephine Meckseper; artist Todd DiCiurcio; model Jacquelyn Jablonski; socialite Cory Kennedy; socialite Brooke Geahan; socialite Julia Loomis; entrepreneur and socialite Oliver English; socialite and owner of Prentice Art Communications Bettina Prentice; and pro-surfer Danny Fuller.

When: Wednesday, May 15, 2013, 8-10PM
Where:No. 8
357 W. 16th St, NYC

Tommy Hilfiger


Trent Wisehart, Creative Director, Tommy Hilfiger

Scott Campbell, Artist/tattoo artist and surfboard designer

Richard Phillips, Artist and surfboard designer

Lola Montes Schnabel, Artist, filmmaker and surfboard designer

Yvonne Force Villareal, Co-Founder, Art Production Fund, wore SS13 white special collection shirt gown with runway collection yellow single breasted striped silk blazer all by Tommy Hilfiger

Casey Fremont, Director, Art Production Fund, wore SS13 red/white/blue special collection shirt gown striped shirt gown with navy silk double breasted blazer all by Tommy Hilfiger

Doreen Remen, Co-Founder, Art Production Fund wore wore SS13 midnight special collection shirt gown with runway collection blue/white striped double-breasted silk blazer all by Tommy Hilfiger

Lake Bell, Actress and Filmmaker - The Practice, Boston Legal, wore a special collection black jumpsuit with peak lapel all by Tommy Hilfiger

Brian Geraghty, Actor - Jarhead, The Guardian, The Hurt Locker, wore SS13 tailored collection two-button navy suit jacket, grey/red/navy silk pocket square, graphic surf t-shirt, light blue khakis all by Tommy Hilfiger

David Giuntoli, Actor - Grimm, wore SS13 tailored collection two-button navy checked suit, navy slim silk tie, and white dress shirt all by Tommy Hilfiger

Stephen Amell, Actor - Arrow, wore SS13 tailored collection two-button suit, white dress shirt, navy/cream/burgundy striped tie and navy suede wingtips all by Tommy Hilfiger

Jason Roberts, Chef and Host - ABC's "The Chew" wore a SS13 blue chambray tailored collection single-breasted blazer, navy/white/green checked dress shirt, navy/white silk tie, brown leather belt, denim collection jeans all by Tommy Hilfiger

Cameron Silver, Celebrity stylist and TV personality wore a SS13 denim collection yellow cardigan a multi-colored madras button down shirt all by Tommy Hilfiger

Jacquelyn Jablonski, Model, wore SS13 runway collection patchwork distressed denim patchwork single-breasted blazer all by Tommy Hilfiger

Cory Kennedy, Socialite, wore a SS13 runway collection tan suede moto jacket with red/white/navy racing stripe and carried a red leather three zip clutch all by Tommy Hilfiger

Nico Turner, Musician - Cat Power, wore a runway collection red leather moto jacket and striped grey t-shirt, denim collection jeans all by Tommy Hilfiger

Josephine Meckseper, Artist, wore a SS13 navy single-breasted blazer and runway collection navy/white striped silk blouse all by Tommy Hilfiger

Sasha M'Baye, model, wore an SS13 tailored collection blue two-button suit and a runway collection white dress shirt with navy/red placket all by Tommy Hilfiger

Brooke Geahan, Socialite, wore a SS13 midnight special collection silk chiffon pleated halter gown with side slits all by Tommy Hilfiger

Bettina Prentice, Socialite and Owner - Prentice Art Communications, wore SS13 runway collection red trapeze dress with braided leather straps and white stripe and carried a bronze leather envelope clutch all by Tommy Hilfiger

Julia Loomis, Socialite, wore a SS13 runway collection mustard/olive striped trapeze dress with gold chain strap all by Tommy Hilfiger

Oliver English, Entrepreneur and Socialite, wore a tailored collection two-button khaki suit with white dress shirt + SS13 collection olive leather dress shoes with red soles all by Tommy Hilfiger

Todd DiCiurcio, Artist, wore a SS13 surf shack collection white/pink 'surf on' t-shirt all by Tommy Hilfiger

Danny Fuller, Pro-Surfer


Hi-Res Images:

Photo Credit: Cindy Ord / Getty Images

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About The Tommy Hilfiger Group

With a premium lifestyle brand portfolio that includes Tommy Hilfiger, Hilfiger Denim and Tommy Girl, the Tommy Hilfiger Group is one of the world's most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children's apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such as sportswear for men, women, juniors and children; footwear; athletic apparel (golf, swim and sailing); bodywear (underwear, robes and sleepwear); eyewear; sunwear; watches; handbags; men's tailored clothing; men's dress furnishings; socks; small leather goods; fragrances; home and bedding products; bathroom accessories; and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men, women and children; bags; accessories; eyewear and fragrance. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels.

About PVH Corp.

PVH Corp., one of the world's largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world's largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass, G.H. Bass & Co., Warner's and Olga, and its licensed brands, including Speedo, Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.

For further information:
Evan Tye, 212-548-1989
Corporate Communications Manager

KEYWORDS:   United States  North America  New York


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