PayPal Gets Aggressive for the Holidays
As you may know, PayPal is the online mobile payment unit of eBay (NAS: EBAY) , which recently rolled out a program that mimics one of this year's biggest trends in retail. That's right -- PayPal has joined the "price-matching" strategy.
The company is setting aside up to $1,000 per customer for the promotion because it runs through the spend-heavy holiday shopping season. As a business tactic, price-matching is nothing new, but PayPal's decision to offer this is something more typical retailers like Best Buy (NYS: BBY) and Target (NYS: TGT) were not expecting. To get more information on PayPal's aggressive holiday strategy, take a look at the video below.
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The article PayPal Gets Aggressive for the Holidays originally appeared on Fool.com.Lyons George has no positions in the stocks mentioned above. The Motley Fool owns shares of Best Buy. Motley Fool newsletter services recommend Best Buy and eBay. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.