See a penny, pick it up: CiCi's penny promotion
My mother didn't want me to pick up pennies from the sidewalk, convinced they were nothing but germ bombs. Therefore I'm queasy about a new promotion by CiCi's Pizza. The chain has dropped a million pennies on sidewalks near its 650 U.S. locations in 30 states. Each penny carries a coupon on the back good for prizes ranging from a kid's drinks to the full buffet. Returned pennies will then be donated to the Big Brothers Big Sisters of America.
If you don't mind scrabbling in the dirt for your discount, you can find the nearest participating Cici's shop by checking the web site.