Price Is Right winner didn't cheat - he did his homework!
So how did Terry end up at $23,743? It turns out that Terry's perfect bid took a lot of knowhow and a little bit of luck. You see, appearing on The Price is Right wasn't something he did on a whim; Terry and his wife joined countless others in line outside the studio at 3 a.m. playing their own pricing games, while they waited to get into the show.
Terry has been following the show for quite a while, which is how he won $500 earlier in the episode by bidding the exact price of a ceramic egg cooker. Terry knew its price as well as the prices of two items in his showcase because they had made previous appearances on The Price is Right. This left the trailer, which Terry knew averaged $1,000 a foot getting him up to $23,000. By luck or chance, he blurted out,"743", before he knew what happened which earned him a spot in Game Show History.
During the chat Terry tells us that the only audience member he even paid attention to was his wife, who confirmed his initial arrival at $23,000. He also insisted that even if audience members had been yelling the correct price his hearing problem would have stopped him from hearing them clearly.
Terry was as shocked as anyone at the win, comparing the feeling to, "being dipped in Novacaine!" There you have it straight from Terry, the perfect bidder's own mouth, He didn't cheat!