2024 Jeep Gladiator Adds Vibrant Tuscadero Pink Paint Option
Jeep added a vibrant new pink paint option to the 2024 Gladiator lineup, following a popular run of the color on the Wrangler.
The paint costs $895; it'll initially be available on the Sport, Mojave, and Rubicon trims but eventually other trims too.
Jeep says roughly 30,000 customers ordered the color on the 2021 Wrangler.
Regina George wears pink on Wednesdays, but you can sport that color any day of the week with Jeep's newest paint option for the 2024 Gladiator. The mid-size pickup truck's newest paint option is technically called Tuscadero, which Jeep describes as a shade of magenta. But to our eyes, it looks pink.
Peep Jeep's Pink Truck
Whatever the RGB value actually is, the eye-catching color is an $895 option. It's available to order now through the end of the Gladiator's 2024 model year. Tuscadera Gladiators are slated to begin arriving at dealerships later this summer. You'll have to pick your trim carefully if you're after the pink shade, as it's locked to the Sport, Mojave, and Rubicon trims, at least initially. Jeep says it will expand to additional trims throughout the coming months.
This isn't the first time Jeep has offered Tuscadero paint. The same shade was previously offered on the Wrangler. Jeep says it was quite the popular option, with roughly 30,000 customers ordering the color when it debuted on the 2021 Wrangler.
Pricing for the 2024 Gladiator starts at $39,790 for the Sport model. The Mojave and Rubicon both start considerably higher at $58,230. Along with the new paint color, the 2024 Gladiator sports a modest refresh with an updated grille, new tech inside, and an expanded lineup. The diesel V-6 is gone, leaving the gas-pofed 3.6-liter V-6 as the sole powerplant.
You Might Also Like
