Does the art in this ad for a sale on Ford's look familiar? You guessed it, it's a straight rip-off of Campo Santo's and Olly Moss' artwork from their indie title Firewatch, which released to positive reviews earlier this year. The wallpaper was stolen from their old website for...a sale on Ford cars. The promotional material was quickly spotted for included stolen images from the game's artwork.
— Panic Inc (@panic) June 27, 2016
Shortly thereafter developer Campo Santo and Sean Vanaman had an unofficial statement on the theft:
Come on down to the Quirk Ford Freedom Sales event where ur free from such things as "copyright" and "infringement!" https://t.co/78HMQdyJqy
— Sean Vanaman (@vanaman) June 27, 2016
The plot only thickened from there:
— Quirk Auto Dealers (@QuirkCars) June 28, 2016
And then finally, we got the final say in the matter. A whole story, in the course of 4 simple tweets, simply amazing:
As far as we're concerned, apology accepted. We all make mistakes! 👌 And the Rip Off Express drives into the sunset... https://t.co/2aOM3Y9Plr
— Panic Inc (@panic) June 28, 2016
Do not steal anything that's not yours. That is the moral of the story. And go play Firewatch, it's great.