Blah is quickly forgotten. Boring is that guy whose name you can't recall. But we can't look away from a train wreck, and we can't ignore a fireworks display. When you're making a pitch, make sure it's authentic, tells a story, and conveys your enthusiasm.
If you don't, your communication just might be singled out, passed around, and displayed prominently-as an example of an utterly amazing train wreck.