The Weekly Roundup: Getting Social With Job Search, Part 2

Last week we looked at social media and how it can impact your job search. Much of the focus was on the ugly side of social and what NOT to do. This week let's focus on constructing a professional online identity that grows your network, drives conversations and leads to opportunities.

Yes, it can be intimidating. Each platform serves a different purpose and requires special attention. Few can master all the major social networks and it's best to begin with the basics and scale from there.

But here's the secret. You can do it. It's not hard, but it takes time and a commitment to learning new skills. It's a smart investment in your career. So let's get going.