The Danger Of The Finish Line

As I've mentioned many times before, I'm hard at work on a book about how we make and break habits. This masterpiece will hit the shelves in 2015.

One thing that took me a long time to realize, in the study of habits: the danger of finish lines.

Setting a finish line does indeed help people reach a goal, but although it's widely assumed to help habit-formation, the reward of hitting a specific goal actually can undermine habits.