How To Write Distinct, Attractive Cover Letter

By Robin Reshwan

Cover letter. Two words that instill dread in most job seekers. There is definitely an art to summing up experience, skills and passion in an engaging letter that captures the reader's attention. While it is not a task that most look forward to, there are steps you can take to make it more effective. These five tips will put you on the path of cover letter success.

1. Write purposefully. The goal of a cover letter is to create reader interest so that he continues on to your résumé. A cover letter should not be about your needs but rather how your past experience, professional skills and your passions will benefit the hiring organization. Also, a cover letter is not a restatement of your résumé – it is the hook that pulls the audience to the résumé. Keep these points in mind when writing your letter.