Blackbaud Enhances ResearchPoint, Adds Research Lists for Improved Prospect Management

Business Wirevia The Motley Fool
Updated

Blackbaud Enhances ResearchPoint, Adds Research Lists for Improved Prospect Management

Designed to optimize the research process and drive more successful fundraising programs

CHARLESTON, S.C.--(BUSINESS WIRE)-- Blackbaud (NASDAQ: BLKB)today announced the addition of Research Lists and new subscription benefits to Target Analytics™ResearchPoint®, the company's web-based prospect research solution for nonprofits.


Research Lists provide organizations more control over prospect data to ensure targeted, strategic fundraising efforts. This new feature provides prospect researchers and key development staff an easy-to-use list tool that allows them to build lists of prospects based on simple criteria. It also provides a strong and flexible toolset to manage group screenings, integration with The Raiser's Edge®, and other key tasks that provide a comprehensive view of a nonprofit's prospect pool.

"I've found having the Research Lists to be very useful, particularly because I can customize the displayed columns," said Cindy Manshack, Queens University of Charlotte's executive director of research and advancement services. "I can see at a glance how recent the information is, confirmed assets, location and prospect manager. I especially like being able to map from this screen, a very useful tool for prepping our frontline fundraisers."

Key Research List features include:

  • Custom research lists - the flexibility to build custom research lists to organize and segment individuals prior to evaluation.

  • List management tools - including the ability to mark favorites, set categories, use search and turn filters on or off.

  • More comprehensive access - activities are less restricted, allowing for multiple searches, summaries and screenings of individuals at the same time.

  • Segment content - segment and display only the information that is essential to the prospecting efforts.

  • Raiser's Edge integration - works seamlessly with The Raiser's Edge for an integrated approach to prospect management.

In addition, ResearchPoint is offering new benefits at all subscription levels. All customers will now have access to the Target Analytics Prospect Database, a searchable database of more than 110 million US households and 200 million consumers. Depending on the subscription level, users can filter the search using biographical data, securities, demographic data, household members and giving history.

"Nonprofit organizations require the ability to identify prospects with both the financial capacity and passion-driven likelihood to give," said Richard Becker, president of Blackbaud's Target Analytics. "With the recent enhancements to ResearchPoint, along with Target Analytics' wealth and philanthropic insights, our clients will benefit from the ability to identify new, high-value prospects for their fundraising efforts and qualify opportunities beyond what currently exists within their constituent databases."

Target Analytics, a division of Blackbaud, offers solutions for donor acquisition, prospect research, donor benchmarking, custom modeling and data enrichment services to more than 6,000 nonprofits.

To learn more, including updated subscription pricing models, visit: www.blackbaud.com/researchpoint.

About Blackbaud

Serving the nonprofit and education sectors for 30 years, Blackbaud (NAS: BLKB) combines technology and expertise to help organizations achieve their missions. Blackbaud works with more than 28,000 customers in over 60 countries that support higher education, healthcare, human services, arts and culture, faith, the environment, independent K-12 education, animal welfare and other charitable causes. The company offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraising, eMarketing, advocacy, constituent relationship management (CRM), financial management, payment services, analytics and vertical-specific solutions. Using Blackbaud technology, these organizations raise more than $100 billion each year. Recognized as a top company by Forbes, InformationWeek, and Software Magazine and honored by Best Places to Work, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, the Netherlands and the United Kingdom. For more information, visit www.blackbaud.com.

Forward-looking Statements

Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC's website at www.sec.gov or upon request from Blackbaud's investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.



Blackbaud, Inc.
Melanie Mathos, 843-216-6200 x3307
media@blackbaud.com

KEYWORDS: United States North America South Carolina

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