The Secret Life of Warren Buffett's Greatest Investment

Updated
The Secret Life of Warren Buffett's Greatest Investment

Warren Buffett and Cherry Coke. The two go together like peas and carrots, burgers and fries, pizza and beer, and Tango and Cash. Well, OK, maybe not that last one. Point is, Berkshire Hathaway shareholders have made a mint from the Oracle's decades-long investment in shares of Coca-Cola . To this day, the stock is Berkshire's second-largest holding.

Could you be as patient as Buffett and hold for 25 years? Don't answer till after you've taken a closer look at the following slide presentation, which documents some of the more uncomfortable moments in Coke's history -- including a new (and questionable) marketing strategy.

Expect Buffett to keep holding regardless. But what if he were starting over today? Would he still buy shares of Coke at current prices, or would he opt for a different stock? Our analysts offer a theory in a new special report titled "The Stock Buffett Wishes He Could Buy." The research is free -- just click here to get your copy now.


5 Uncomfortable Moments in Coca-Cola History from

The article The Secret Life of Warren Buffett's Greatest Investment originally appeared on Fool.com.

Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Berkshire Hathaway at the time of publication. Check out Tim's Web home and portfolio holdings, or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends Berkshire Hathaway and Coca-Cola and owns shares of Berkshire Hathaway. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Advertisement