Sector Revenues Soar as OBJE Prepares Release of New Games
SARASOTA, Fla.--(BUSINESS WIRE)-- OBJ Enterprises, Inc. (OTCBB: OBJE), a forward-thinking developer of social gaming applications, has immediate plans to improve the playing experience and increase profit margins as it prepares to launch two exhilarating games.
While OBJE is targeting August releases for must-have games Creature Tavern and Bluff Wars 2.0, the company is also developing a new gaming model that works closely with local retailers and franchises to strategically place ads within games to avoid intrusive pop-ups. Social media giant Facebook utilized this strategy during the last fiscal quarter to garner $650 million, a full 41 percent of the company's total ad revenue and up from 30 percent.
In addition, OBJE's business model has gone beyond traditional games to offer tangible gifts for players of its games as opposed to "coins" or "trophies" offered by other gaming companies that have no redeemable value.
"Essentially, we are giving gamers the option to redeem a product or service for their time spent and a return for the information we use for marketing purposes," OBJE CEO Paul Watson said.
OBJE is looking to earn investors a share of the ever-expanding mobile gaming app market that is approaching $10 billion in revenues since the Apple (NAS: AAPL) App Store's inception. Google Play (NAS: GOOG) has over 500 million app downloads and is expected to surpass the 50-billion download mark recently eclipsed by the Apple App Store.
With downloads of game apps to mobile devices projected to surpass 64 billion by 2017, Obscene Interactive and its partners are working relentlessly to deliver a wide range of innovative gaming products for the Apple (NAS: AAPL) App Store and Google Play (NAS: GOOG) platforms alongside companies such as Glu Mobile Inc. (NAS: GLUU) and The9 Limited (NAS: NCTY) .
About Obscene Interactive
Obscene Interactive, a subsidiary of OBJ Enterprises, Inc. (OBJE), is an emerging global developer of social gaming applications. OBJE's cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal. Obscene Interactive is focused on delivering the best in social gaming solutions to the mass market.
For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.
Paul Watson, 941-952-5825
President and CEO
KEYWORDS: United States North America Florida
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