Early sales of the all-new 2014 Chevy Silverado have been very strong. Photo credit: GM
General Motors' all-new Chevy Silverado and GMC Sierra are the company's most important new products in years. These full-sized pickups are very visible and very profitable products for GM, and getting them launched without a hitch has been a top priority for GM's post-bankruptcy leadership.
But now there's a hitch: One of the airbags in these models might not be up to spec, and GM has started a recall. In this video, Fool.com contributor John Rosevear looks at the likely cause of GM's pickup recall -- and at why it's (probably) not going to do too much harm to GM's make-or-break product launch plan.
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The article Why the Chevy Silverado Recall Is (Probably) No Big Deal originally appeared on Fool.com.
Fool contributor John Rosevear owns shares of Ford and General Motors. Follow him on Twitter at @jrosevear. The Motley Fool recommends Ford and General Motors. The Motley Fool owns shares of Ford. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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