Apple in Talks to Buy Israel's PrimeSense, Report Says

Reuters
Updated
apple primesense israel 3d machine vision computer chips technology
AFP/Getty Images

By Tova Cohen

TEL AVIV -- Apple is in early negotiations to buy Israel-based PrimeSense, a developer of chips that enable 3-D machine vision, for $280 million, the Hebrew-language Calcalist news website said Tuesday.

A delegation of Apple (AAPL) engineering executives visited PrimeSense in early July, Calcalist said.

Officials at PrimeSense weren't immediately available for comment.

PrimeSense has raised $85 million from Israel and U.S. venture capital funds, Calcalist noted.

PrimeSense's sensing technology, which gives digital devices the ability to observe a scene in 3-D, was used to help power Microsoft's (MSFT) Xbox Kinect.

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