E FUN and NOOK Media Offer Preloaded NOOK®for Android™App On All 2013 Nextbook Tablets
New App Extends NOOK's Commitment to Deliver Great Content Any Time, Anywhere On Multiple Platforms
Users Get Free Access to 3 Million Books, Magazines and More in the NOOK Store™
WEST COVINA, Calif.--(BUSINESS WIRE)-- E FUN, a consumer electronics designer and manufacturer of fun, easy-to-use lifestyle products, and NOOK Media LLC, a subsidiary of Barnes & Noble, Inc. (NYSE: BKS) , the leading retailer of content, digital media and educational products, announced today that they are offering the preloaded NOOK for Android reading app on the entire line of E FUN's 2013 Nextbook tablets. The preloaded NOOK for Android app gives users free and easy access to more than 3 million books, magazines, newspapers, comics and graphic novels in the NOOK Store™, including more than a million free titles. The deal marks a continuation of the partnership between E FUN and NOOK Media that began in 2012.
With the NOOK for Android app, customers can automatically synchronize their entire digital reading library on the go, including last page read, bookmarks, notes and highlights across all of their devices. Customers can start a book on the Nextbook tablet and easily pick up on the last page read on an Android or iOS device or smartphone.
"We are excited to feature the NOOK reading app on our new line of Nextbook Android tablets this year," said Jason Liszewski, Managing Partner and Vice President of sales for E FUN. "A positive out-of-box customer experience is important to us, and partners like NOOK Media with its NOOK for Android app are a part of this customer-focused philosophy."
"Partnering with E FUN to preinstall the NOOK for Android app is an exciting example of our commitment to provide rich and diverse content to customers any time, anywhere on a wide variety of platforms," said Mike Saturnia, Vice President and General Manager of NOOK Sales & Business Development. "NOOK customers can choose their favorite content from the NOOK Store's expansive selection of digital books, magazines, newspapers and comics, and enjoy their library wherever they go on E FUN's entire line of Nextbook tablets."
NOOK for Android also offers access to the NOOK Newsstand™, where customers can receive 14-day free trial subscriptions of newspapers and magazines.
Customers can personalize their reading experience on the NOOK for Android app with adjustable fonts, spacing and themes. While reading a book, users can search, add notes, highlights and bookmarks, look up words using the built-in dictionary, and more.
Like all Free NOOK Reading Apps™, purchased content is stored through the NOOK Cloud™, making it easy for customers to access digital books, magazines and more wherever they go.
About E FUN
As its name implies, E FUN is a designer and marketer of fun, lifestyle e-products that are easily accessible. While appreciated by techies, E FUN products are primarily designed for consumers who desire the latest technological products, but are more concerned with what they do, not how they do it. E FUN's ongoing product innovation focuses on making electronics and computing more fun! Initial products offerings from E FUN include the APEN digital pen and Nextbook Android tablets. E FUN is headquartered in West Covina, California.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYS: BKS) is a Fortune 500 company and the leading retailer of content, digital media and educational products. The company operates 677 Barnes & Noble bookstores in 50 states, and one of the Web's largest e-commerce sites, BN.com (www.bn.com). Its NOOK Media LLC subsidiary is a leader in the emerging digital reading and digital education markets. The NOOK digital business offers award-winning NOOK® products and an expansive collection of digital reading and entertainment content through the NOOK Store™ (www.nook.com), while Barnes & Noble College Booksellers, LLC operates 678 bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble is proud to be named a J.D. Power and Associates 2012 Customer Service Champion and is one of only 50 U.S. companies so named. Barnes & Noble.com is ranked the number one online retailer in customer satisfaction in the book, music and video category and a Top 10 online retailer overall in customer satisfaction according to ForeSee E-Retail Satisfaction Index (Spring Top 100 Edition).
General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.
NOOK®, NOOK Store™, NOOK Video™, NOOK Video Apps™ are trademarks of Barnes & Noble, Inc. or its affiliates. Other trademarks referenced in this release are the property of their respective owners.
Google Play, Android, Chrome, Gmail, YouTube, Google Search and Google Maps are trademarks of Google Inc.
About NOOK Media LLC
NOOK reading and entertainment products make it easy to read what you love, anywhere you like™ with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to the expansive NOOK Store™ of more than 3 million digital books, plus periodicals, comics, apps, movies and TV shows, and the ability to enjoy content across a wide array of popular devices through free NOOK Reading Apps™ and NOOK Video apps, available at www.nook.com/freenookapps. NOOK owners receive Always Free NOOK Support in any of Barnes & Noble's nearly 700 bookstores. Find NOOK devices in Barnes & Noble stores and online at www.nook.com, as well as leading retailers including Best Buy, Walmart, Target and many others. NOOK products are available in the United Kingdom through www.nook.co.uk and leading retailers.
All products/services and trademarks mentioned in this release are the properties of their respective companies.
© 2013 E FUN. All rights reserved.
Public Communications Worldwide (PC/W)
Nicole Fait, 714-891-3660
Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Barnes & Noble, Inc.
Carolyn J. Brown, 212-633-4062
KEYWORDS: United States North America California
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