Why Doing What You Love Isn't A Career Plan

Marty Nemko
Man reclining on the beach with laptop
Man reclining on the beach with laptop

At some point, you have probably been advised to "Follow your passion." Whether you're a new grad or in midlife limbo, you've likely been told some variation of, "Do what you love and the money will follow."

Most career counselor trainings I've attended stressed that. And when the media asks a successful person what career advice they have for people, they usually echo this advice. So when I started as a career counselor, I indeed routinely encouraged people to do what they love. But now, 4,000 clients, later I've grown more cautious.