Carmike Cinemas Announces the Grand Opening of the Apple Blossom 12 in Winchester, Virginia, including the Critically Acclaimed Signature "BIGD" Ultimate Entertainment Experience
- Apple Blossom 12 brings the Theatregoing Entertainment Experience to a Dramatic New Level on June 27 -
COLUMBUS, Ga.--(BUSINESS WIRE)-- Carmike Cinemas, Inc. (NAS: CKEC) , a leading DIGITAL cinema and 3-D motion picture exhibitor, announced today that it will unveil its brand new entertainment complex in the Apple Blossom Mall located at 1850 Apple Blossom Drive in Winchester, VA, Thursday, June 27, 2013. The new twelve-screen theatre seats over 2,300 guests in luxurious comfort and features Carmike's critically acclaimed "BIGD" auditorium. The Apple Blossom 12 will open at 7:00 pm, featuring a selection of recent blockbuster movies throughout the complex. This special gala charity grand opening night at the beautifully appointed theatre will feature $2 admission, with $2 small popcorn and $2 small drinks. All proceeds benefit the United Way of the Northern Shenandoah Valley and its member agencies. The event is being promoted by area radio and television stations. At 10:00 pm a full slate of the newest feature films will be offered, including "White House Down," which will premiere in the "BIGD" aspart of the grand opening weekend festivities. Visit www.carmike.com for exact times and to purchase tickets.Winchester is one of the first communities in the nation to offer theatregoers the exciting new "BIGD" format from Carmike Cinemas, an industry leader in Digital projection and 3-D technology since 2006.
Carmike Cinemas President and Chief Executive Officer David Passman stated, "Carmike continues actively expanding our growing circuit, on our way to 300 theatres and 3,000 screens through selective acquisitions and the addition of multiple new-build theatres in promising locations like Winchester, across 'Hometown America.'
"We're providing the ultimate entertainment experience that features large format digital with bigger screens, bigger and better sound, and the finest in-theatre seating for cutting-edge presentation and the definitive enjoyment of our audiences. Furthermore, with the opening of our newest location, the Winchester area joins a select and growing list of communities across the nation offering Carmike theatregoers the exciting "BIGD" format."
The new facility is equipped with auditoriums featuring state-of-the-art stadium style seating, with comfortable high back luxury chairs, retractable armrests and convenient cup holders. The Apple Blossom 12 also contains large, wall-to-wall screens, as well as DLP digital projection and sound. The new theatre has an upscale lobby and multiple concession areas featuring Coca-Cola Freestyle drink centers with over 120 flavor choices. One-stop ticketing and concessions stations are a unique design feature of the Apple Blossom 12. Filmgoers can escape the elements, purchase their tickets and favorite concessions and quickly move into their comfortable seats. The new complex will also feature special services for the visually and hearing impaired.
The "BIGD" auditorium includes a wall-to-wall screen measuring 60 feet wide and nearly three stories tall, the latest in surround sound and digital projection of both 2-D and 3-D features. In technical terms, Carmike's "BIGD" DIGITAL experience is powered by a Christie Brilliant 3-D flash projector. The end result is a light output of 30,000 lumens, creating a picture quality with noticeably higher resolution than HD.
To further enhance the experience, the custom QSC digital audio system is tuned to a 7.1 speaker array with 16 channels and the ability to upgrade to 11.1, a revolution in surround sound technology with digital audio processing supported by quad-amplified, 4-way speakers and 21-inch subwoofers. The new, expanded configuration at the Apple Blossom 12 promises a new gold standard in unparalleled picture clarity and deep resonating digital sound.
"We are very pleased with the tremendous, positive response we have received from moviegoers about their enhanced enjoyment while seeing films in our 'BIGD' ultimate experienceand have plans to open more entertainment complexes featuring 'BIGD' auditoriums in 2013. Complexes currently under construction include Champaign, IL, Hickory, NC and Colorado Springs, CO. We also have plans underway for new entertainment complexes in Opelika, AL, Oak Grove, KY, Manitowoc, WI, Yulee, FL and Montgomery, AL. Whether it is a movie, concert, sporting event, motivational speaker or church service, Carmike guests will find 'BIGD' placing them at the heart of the event," notes Terrell Mayton, Carmike's Director of Marketing.
About Carmike Cinemas (www.carmike.com)
Carmike Cinemas, Inc. is a U.S. leader in digital cinema and 3-D cinema deployments and one of the nation's largest motion picture exhibitors. As of March 31, 2013, Carmike had 244 theatres with 2,464 screens in 35 states. Carmike's digital cinema footprint reached 2,369 screens, including 232 theatres with 869 screens that are also equipped for 3-D. The circuit also includes 18 "Big D" large format digital experience auditoriums, featuring state-of-the-art equipment and luxurious seating and 7 IMAX® auditoriums. As "America's Hometown Theatre Chain," Carmike's primary focus for its locations is small to mid-sized communities.
About Simon Property Group
Simon Property Group, Inc. (NYS: SPG) is an S&P 100 company and the largest real estate company in the world. The Company currently owns or has an interest in 337 retail real estate properties in North America and Asia comprising 244 million square feet as well as a 29% interest in Klépierre, a publicly-traded French REIT with a portfolio of approximately 270 shopping centers in 13 countries in Europe. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S.
Simon Property Group, Inc.
225 West Washington Street
Indianapolis, Indiana 46204
Carmike Cinemas, Inc.
Terrell Mayton, 706-576-3464
Director of Marketing
KEYWORDS: United States North America Georgia
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