Some SodaStream Shorts Caught a Break


The pool of naysayers is thinning out at SodaStream and Green Mountain Coffee Roasters , with short interest at the end of May for both companies clocking in at a little more than half of last year's peak levels.

This was particularly good timing for those bailing on SodaStream, as PepsiCo's buyout chatter broke the next week.

In this video, Fool contributor Rick Munarriz explores the lucky break for SodaStream, but also reveals why there's still enough ammo for another short squeeze.

The changing face of retail
The retail space is in the midst of the biggest paradigm shift since mail order took off at the turn of the last century. Only those most forward-looking and capable companies will survive, and they'll handsomely reward those investors who understand the landscape. You can read about the 3 Companies Ready to Rule Retail in The Motley Fool's special report. Uncovering these top picks is free today; just click here to read more.

The article Some SodaStream Shorts Caught a Break originally appeared on

Longtime Fool contributor Rick Munarriz owns shares of Green Mountain Coffee Roasters and SodaStream. The Motley Fool recommends Green Mountain Coffee Roasters. It recommends and owns shares of PepsiCo and SodaStream. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.