New D&B Data Exchange Offers Customers Ability to Seamlessly Connect Data from D&B and Other Providers
SHORT HILLS, N.J.--(BUSINESS WIRE)-- D&B (NYS: DNB) , the world's leading source of commercial information and insight on businesses, today introduced the D&B Data ExchangeTM. This unique, cloud-based service provides customers one-source access to industry-specific data from select companies that join the D&B Data Exchange as partners. All of the data is linked through the D&B D-U-N-S® Number, enabling customers for the first time to confidently combine D&B information, other providers' content, and their own information to identify new growth opportunities across multiple industries.
"The D&B Data Exchange offers one-stop shopping by combining D&B's core information on prospects, customers, and suppliers with select data from other providers," said Josh Peirez, President, Global Product, Marketing and Innovation, D&B. "This removes a key integration challenge currently facing customers and allows them to customize this rich information to create solutions that help them grow."
Using D&B's proprietary DUNSRight®matching technology, data from partners with unique data sets in vertical areas such as healthcare, technology, insurance, finance and social media are matched to a D&B D-U-N-S Number. The D-U-N-S Number enables customers to seamlessly connect multiple data sets to D&B's information, and easily integrate it with their own. Compared to collecting data from individual sources one at a time, D&B Data Exchange provides a more efficient, trusted experience.
D&B customers can access information from the new Data Exchange via D&B Direct, an application programming interface that makes it possible to access D&B's business information from any application or platform.
"D&B is committed to providing customers with innovative solutions, delivering the insights they most need to enable their businesses to succeed in a challenging economy," said Laura Kelly, Senior Vice President and Chief Product Officer, D&B. "We are launching the D&B Data Exchange with three initial partners, and anticipate consistently expanding with offerings from other trusted partners that provide relevant value to our customers."
Initial partners include:
Healthcare Data Solutions (HDS) - Provides information on healthcare providers such as doctors and dentists as well as on hospitals and practices. Combining HDS data with D&B's data enables customers pursuing healthcare markets to create campaigns focused on the type of doctors or practices that most closely match their business goals.
Fliptop - Provides matching of public social media profiles with a brand, customer contact or lead. Once D&B identifies the company, Fliptop provides the corporate social brand pages and contact social profiles.
Profound Networks - Compiles a comprehensive database of every IP address on the internet, and leverages that to provide insight on how fast company networks are growing, as well as which service providers they are using for web hosting, web analytics, eCommerce, advertising, email service providers, and more. Combined with D&B data, customers can use this information to more accurately target prospects.
"The partnership between D&B and Healthcare Data Solutions (HDS) enables customers to leverage the breadth and depth of data from each source," said Bob Preston, Director of Business Development, HDS. "Together, our linked data enables customers engaged in the healthcare industry to grow top line revenue through more effective sales and marketing execution."
To learn more about D&B Data Exchange, please visit www.dnb.com/dataexchange.
About Dun & Bradstreet® (D&B)
Dun & Bradstreet (NYS: DNB) is the world's leading source of commercial information and insight on businesses, enabling companies to Decide with Confidence® for 171 years. D&B's global commercial database contains more than 225 million business records. The database is enhanced by D&B's proprietary DUNSRight® Quality Process, which provides our customers with quality business information. This quality information is the foundation of our global solutions that customers rely on to make critical business decisions.
D&B provides two solution sets that meet a diverse set of customer needs globally. Customers use D&B Risk Management Solutions™ to mitigate credit and supplier risk, increase cash flow and drive increased profitability; and D&B Sales & Marketing Solutions™ to provide data management capabilities that provide effective and cost efficient marketing solutions and to convert prospects into clients by enabling business professionals to research companies, executives and industries.
For more information, please visit www.dnb.com.
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