Wal-Mart Focuses on Fresh Produce


Wal-Mart has begun implementing new ways to offer guaranteed fresh produce to customers. The changes announced today include improvements to training, product sourcing, and operations.

The retailer says it intends to execute weekly quality checks throughout its 3,400+ Express Stores, Neighborhood Markets, and Supercenters that sell produce. Additionally, the company will expedite delivery by purchasing produce directly from its growers, and also plans to launch training programs for 70,000 of its employees, including managers, that instruct employees on how to handle fruits and vegetables and identify "top produce."

Wal-Mart is also rolling out a money-back guarantee. "We're listening to our customers and delivering on our promise to offer great produce at the most affordable price," Jack Sinclair, executive vice president of Wal-Mart's food business, is quoted as saying. "We are so sure our customers will be pleased with the fruits and vegetables they buy in our stores, they can receive a full refund if they aren't completely happy."


The article Wal-Mart Focuses on Fresh Produce originally appeared on Fool.com.

Fool contributor Caroline Bennett has no position in any stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.