ASCC's New Vodka Expected to Meet Federal Requirements for 'Gluten-Free' Labeling
MIRAMAR BEACH, Fla.--(BUSINESS WIRE)-- As the $6 billion U.S. market for gluten-free products continues to grow by the day, the Aristocrat Group Corp. (OTCBB: ASCC) is working closely with Distilled Resources, Inc. (DRInc) to ensure that its debut vodka brand meets all the necessary requirements to be certified "gluten-free" by the federal government.
"Labeling our product as gluten-free will be a tremendous advantage in standing out in the marketplace," said ASCC CEO Robert Federowicz. "Nearly a third of all Americans report that they're trying to cut back on gluten, and vodka is by far the most popular spirit in the country. By having 'gluten-free' on our bottles, consumers will be able to feel 100 percent confident that they're enjoying their favorite beverage uncontaminated by so much as a hint of gluten."
By some estimates, the market for gluten-free products is even larger than the booming $5.5 billion vodka market. By producing a branded, gluten-free vodka, ASCC plans to capitalize on the synergistic growth of both markets.
In order to add "gluten-free" to the label of its new vodka brand, ASCC must have its request approved by the Alcohol and Tobacco Tax and Trade Bureau (TTB). For years, TTB's strict liquor labeling laws prevented manufacturers from labeling any spirits as gluten-free. That changed last year, when TTB began allowing companies to advertise distilled spirits as gluten-free if they were made from gluten-free ingredients—including potatoes.
Distilled in the U.S. from Idaho russet potatoes, ASCC's new vodka could soon be one of only a small handful of spirits to bear "gluten-free" labeling.
The company's new brand management division, Luxuria Brands, is readying two separate vodka brands for release this year to allow the company to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYS: DEO) , BEAM Inc. (NYS: BEAM) and Brown-Forman Corp. (NYS: BF.B) .
About the Aristocrat Group Corp.
Through its brand management division, Aristocrat Brands, the Aristocrat Group Corp. is on the path to becoming a provider of premier luxury goods, including top-shelf distilled spirits. The company targeted the growing market for quality domestic liquor in order to deliver maximum returns to our shareholders.
The Aristocrat Group Corp. is also exploring smart growth initiatives to position itself as the premier resource for women's lifestyle products and services, including motherhood resources. For more information, please visit www.aristocratgroupcorp.com.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the company assumes no responsibility to update the information included herein for events occurring after the date hereof.
The Aristocrat Group Corp.
Robert Federowicz, 850-269-6801
President and CEO
KEYWORDS: United States North America Florida
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