PopCap Games Launches Bookworm™ Heroes for iPad and iPhone


PopCap Games Launches BookwormHeroes for iPad and iPhone

Blockbuster Word Game Franchise Comes to Apple Smart Devices in All-New Head-To-Head Adaptation

SEATTLE--(BUSINESS WIRE)-- PopCap Games, a worldwide leader in mobile and social games and a division of Electronic Arts Inc. (NAS: EA) , today announced the global launch of Bookworm Heroesfor iPad and iPhone. An all-new adaptation of PopCap's mega-hit word game franchise that has been enjoyed by tens of millions of players around the world, Bookworm Heroes offers head-to-head, on-the-go fun with friends, and takes turn-based word battles to heroic new heights. With a host of great new features, and taking full advantage of touch screen capabilities, Bookworm Heroes is now available for free download on iTunes on a rolling basis worldwide for iPad, iPhone and iPod touch.

"We're ecstatic to introduce the next chapter of Bookworm to iOS users in a new adaptation that brings multiplayer and social gameplay to what's previously been a solitary player experience," said Scott Willoughby, Bookworm franchise director at PopCap Games. "Bookworm Heroes adds a new level of fun and challenge among friends, plus a ton of extras that we believe make this the best Bookworm iteration yet."

In Bookworm Heroes, players face-off with friends as they take turns building words from letter tiles to spell victory! Along the way, they'll be joined by legendary heroes and magical pets who boost their word power and mess with their opponent's letter tiles in wild ways. Key features include:

-Play head-to-head against friends via Facebook or challenge random opponents

-Heroes provide unique special abilities and tiles to boost word scores

-Powerful pets will add extra bonuses, damage or health

-Players can purchase coins to rent heroes and pets

-Tap Game Center for leaderboards, including Total # of Wins and Wins per Hero

-Share via Facebook to taunt friends and boast epic word skills to the world

-Push notifications give players a heads-up for challenges and nudges

-Players can earn coins just for inviting more friends to play

About PopCap

PopCap Games is the leading global developer, publisher and operator of casual video games: fun, easy-to-learn, captivating games that appeal to all ages across PC, mobile, social and other platforms. Based in Seattle, Washington, PopCap was founded in 2000, was acquired by Electronic Arts in 2011, and has a worldwide staff of more than 400 people in Seattle, San Francisco, Vancouver, B.C., and Shanghai. PopCap's games have been downloaded over 1.5 billion times by consumers worldwide, and its flagship franchise, Bejeweled, has sold more than 50 million units.

Bookworm, Bejeweled and PopCap are trademarks of Electronic Arts Inc.

Radiate PR for PopCap Games
Laurie Thornton, 650-743-6487

KEYWORDS: United States North America Washington


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