Why It's OK That You're Not Rushing Out to Get Facebook 'Home'

Updated
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Marcio Jose Sanchez/AP Facebook CEO Mark Zuckerberg, as seen on an HTC First smartphone using the new Facebook 'Home' interface.

Making you feel comfortable didn't get Facebook to a billion users. It had to push your limits of "open and connectedness." That's why so many of its product launches are initially met with outrage, or apprehension. But Zuck is convinced the amount we share will double each year. So if you don't want "Home" yet, fine. It's designed to handle how we share in 2016 so no one steals Facebook's future.

"If you asked people what they want, they would have said faster horses," Henry Ford supposedly said about building the car. That's because our minds think incrementally. Mark Zuckerberg is thinking exponentially. That's made him a pariah in the short-term, but one of the world's most influential people nine years after he started Facebook Inc. (FB).

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