Pandora's Active Listener Hours, Count Grow in March

Pandora saw a rise in several of its key metrics last month, the highest of which was listener hours, which totaled 1.49 billion in March. That was 40% higher than the 1.07 billion reported for March 2012.

Rising by nearly the same percentage was the number of active listeners tuning in to the online music service. This figure came in at 69.5 million at the end of the month, a 36% gain from the 51.2 million a year ago.

Meanwhile, Pandora's share of total U.S. radio listening advanced to just over 8%, more than two percentage points stronger than the year-ago number of 5.73%.

The article Pandora's Active Listener Hours, Count Grow in March originally appeared on Fool.com.

Fool contributor Eric Volkman and The Motley Fool have no position in Pandora. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.