Joe's Crab Shack Launches National Partnership with Autism Speaks
Joe's Crab Shack Launches National Partnership with Autism Speaks
Month-long fundraising effort kicks off on World Autism Day
HOUSTON--(BUSINESS WIRE)-- Joe's Crab Shack joins organizations across the globe in celebration of World Autism Day today and kicks off its own national fundraiser for Autism Speaks, the world's leading autism science and advocacy organization.
Joe's, always a supporter of kids and families, raised more than $135,000 for Autism Speaks through local fundraisers in 2012. This year, all 130+ Joe's locations will get involved. Through the month of April, guests who donate to Autism Speaks receive valuable coupons for free food on their next visit. For every $1 donation, guests receive a free kids meal entree; with a $5 donation, a free order of Crazy Good Crab Dip; and with a $10 donation, a free Classic Steampot. Guests can also visit the Joe's Crab Shack website to donate electronically and download their coupons.
"Supporting the needs of the autism community is a cause that is dear to me and to many of our guests and team members," said Joe's Crab Shack President Jim Mazany. "Many have children, grandchildren, nieces and nephews who need the support of Autism Speaks, and will benefit from the generosity of Joe's and our guests."
Joe's restaurants around the country will "Light It Up Blue" in honor of World Autism Day, joined by prominent buildings such as the Empire State Building and the Sydney Opera House. Hundreds of individual homes and businesses across the world will also participate.
"We are thrilled that Joe's Crab Shack, one of our strongest supporters, is partnering with us for this year's Light It Up Blue campaign," said Alec Elbert, Chief Strategy and Development Officer of Autism Speaks. "Since the beginning of our partnership, we have been inspired by the support of Joe's Crab Shack's caring employees and guests who work to improve the lives of those affected by autism. We are grateful for the opportunity to work with their restaurants across the country."
Guests can also "Light It Up Blue" with specially made Joe's signature tie-dye T-shirts available for sale in the restaurant's gift shops through April 30. Joe's will donate 10% of the proceeds from all T-shirt sales to Autism Speaks.
About Joe's Crab Shack
Founded in Houston in 1991, Joe's Crab Shack brings its fresh seafood, authentic flavors and Southern flair to more than 130 locations in 31 states. Joe's menu is "100% Shore," featuring more than 25 crab items in addition to fish, lobster, mussels, clams and shrimp. The company supports causes in every neighborhood it serves and is a national partner in Share Our Strength's No Kid Hungry® Campaign, which is working to end childhood hunger in America by 2015. Joe's is a member of the Ignite Restaurant Group (NAS: IRG) portfolio of restaurants. For more information, go to www.joescrabshack.com.
About Autism Speaks
Autism Speaks is the world's leading autism science and advocacy organization. It is dedicated to funding research into the causes, prevention, treatments and a cure for autism; increasing awareness of autism spectrum disorders; and advocating for the needs of individuals with autism and their families. Autism Speaks was founded in February 2005 by Suzanne and Bob Wright, the grandparents of a child with autism. Mr. Wright is the former vice chairman of General Electric and chief executive officer of NBC and NBC Universal. Since its inception, Autism Speaks has committed more than $195 million to research and developing innovative resources for families. Each year Walk Now for Autism Speaks events are held in more than 100 cities across North America. On the global front, Autism Speaks has established partnerships and related activities in more than 40 countries on five continents to foster international research, services and awareness. To learn more about Autism Speaks, please visit AutismSpeaks.org.
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