BlackBerry's Must-Win Moment


Give Thorsten Heins credit for being gutsy. The BlackBerry chief skeweredApple's iPhone as old technology ahead of the U.S. launch of the new Z10 handset.

Say what you will about this being Heins' pot-kettle-black moment. It doesn't matter. What does is that he's openly challenged Apple and CEO Tim Cook to the tech equivalent of a fistfight, and the whole world is watching to see if he'll be knocked right back on his keister.

Can BlackBerry win? What little data we have so far says the Z10 is a mild seller. But retail sales isn't where the fight will be won or lost, says Tim Beyers of Motley Fool Rule Breakers and Motley Fool Supernova in the following video.

Please watch and then leave a comment in the box below. Did you buy a Z10? Have you switched from BlackBerry to iPhone or vice versa? Let us know what you think.

Unsure of how how the smartphone race will impact Apple? Allow me to introduce you to The Motley Fool's senior technology analyst and managing bureau chief, Eric Bleeker, who has the skinny on the various reasons to buy or sell Apple right now. Click here to get his latest thinking on the stock and what opportunities are left for Apple (and your portfolio) going forward.

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Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Apple at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool owns shares of Apple. Motley Fool newsletter services have recommended buying shares of and creating a covered bull call spread position in Apple. The Motley Fool has a disclosure policy. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. Try any of our Foolish newsletter services free for 30 days.

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Originally published