K&G Fashion Superstore Launches Chicago Mom's Design for Steve Harvey Women's Collection
K&G Fashion Superstore Launches Chicago Mom's Design for Steve Harvey Women's Collection
Designing Moms Challenge Winner Competed for Exclusive Opportunity
ATLANTA--(BUSINESS WIRE)-- K&G Fashion Superstore (NYS: MW) announced today that the winning dress from the first-ever Steve Harvey "Designing Moms Challenge" will be sold online at KGstores.com and in stores beginning March 22. The dress, designed by Elysia Ganier of Chicago, Illinois, will be part of K&G's exclusive Steve Harvey Women's Collection.
Karli Harvey wearing the winning dress of the Steve Harvey Designing Moms Challenge. Dress sold exclusively at K&G Fashion Superstore. (Photo: Business Wire)
Steve Harvey, renowned comedian, author, and radio and television host, put three moms to the test to design a dress for his fashion women's collection that works for the office and beyond. To highlight the collection's focus on offering modern women comfortable yet stylish outfits that fit their active lifestyles, the moms were challenged to create a day-to-night transitional look in a woman's size 4 and 16.
Ganier, a mother of three who graduated from the International Academy of Design & Technology in Chicago and now owns her own clothing design company called Ganier Designs, described her piece as "an alternative corporate look." Her knee-length, cream-colored dress is appropriate for formal office settings, while the draped neckline paired with added accessories can easily transition it into an exciting outfit for a night out.
Ganier's dress will be sold online and at K&G stores in women's sizes small - 3x for $49.99.
Harvey's daughter, Karli Harvey, who is also the Creative Director of the Steve Harvey Women's Collection carried exclusively at K&G stores, joined Mary Beth Blake, Executive Vice President at Men's Wearhouse, Inc., to pick the challenge winner.
"Elysia's dress was beautifully designed to be flattering and comfortable for professional women of all sizes, which complements the offerings in our exclusive Steve Harvey Women's Collection," Blake said. "K&G offers women affordable fashion that makes them look and feel great, and the Designing Moms Challenge allowed us to celebrate our customers' amazing talents while offering our shoppers a unique benefit — a dress created for real women, by a real woman."
To learn more about the inspiration behind the dress, watch the interview with Ganier on the K&G Fashion Superstore Facebook page. Ganier will also appear on the Steve Harvey Show on March 22, where Karli Harvey will interview her and reveal her design on the air. For additional information and to purchase the dress, visit KGStores.com.
About K&G Fashion Superstore
With over 95 locations in 25 states, K&G Fashion Superstore offers quality brand-name and private-label men's, women's, and children's clothing, shoes, and accessories at discounted prices. K&G's value-oriented superstore approach offers first-quality, current-season merchandise comparable to that of traditional department and specialty stores. K&G's merchandising strategy emphasizes an assortment of styles and labels across all major categories, from tailored clothing to casual wear, in sizing from petite to big & tall. For more on K&G, visit KGstores.com. Facebook: https://www.facebook.com/KGfashion. Twitter: https://twitter.com/KGfashion.
About Men's Wearhouse
Founded in 1973, Men's Wearhouse is one of North America's largest specialty retailers of men's apparel, with 1,144 stores. The Men's Wearhouse, Moores, and K&G stores carry a full selection of men's designer, brand name, and private label suits, sport coats, furnishings, and accessories, and Men's Wearhouse and Tux stores carry a limited selection. Most K&G stores carry a full selection of women's apparel. Tuxedo rentals are available in the Men's Wearhouse, Moores, and Men's Wearhouse and Tux stores. Additionally, Men's Wearhouse operates a global corporate apparel and workwear group consisting of Twin Hill in the United States and Dimensions, Alexandra, and Yaffy in the United Kingdom. For additional information on Men's Wearhouse, please visit the company's websites at www.menswearhouse.com, www.kgstores.com, www.mooresclothing.com, www.twinhill.com, www.dimensions.co.uk, and www.alexandra.co.uk.
Photos/Multimedia Gallery Available:http://www.businesswire.com/multimedia/home/20130319005355/en/
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Anna Sowa, 336-774-9312
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