Seth Godin: "We're Flying Too Low"
The video below is taken from an interview that Motley Fool analyst Brendan Byrnes recently had with Seth Godin, author of The Icarus Deception. Godin is also a talented public speaker, marketing guru, blogger, entrepreneur, and respected thought leader.
Seth's forward-thinking and contrarian views are critical considerations for finding success in life, business, and investing.
It's the same approach our own chief investment officer, Andy Cross, took when selecting The Motley Fool's Top Stock for 2013. I invite you to uncover his market-beating thinking in this new free report. Just click here now for instant access.
Brendan Byrnes: Transitioning to the book, why did you call it The Icarus Deception? What's the story there?
Seth Godin: Lots of schoolkids know the story of Icarus. They've been told it.
All myths are true. They're not true in the sense that there were people flying around. They're true in the sense that they're about our best selves. But the myth that we're told in school, "Don't fly too close to the sun or your wax will melt and you'll die," isn't the original myth.
The original myth, from the 1500s, the 1700s, from any book you read of mythology until 1850, Daedalus says to Icarus, "Don't fly too high, but more important, don't fly too low. If you fly too low, the waves will weigh you down and you will perish."
I think we're guilty of flying too low. I think we've built this unbelievable, connected economy, this infrastructure, and yet we're all sitting around playing silly games, watching cat videos and day trading when we could be doing something really important and risky, and things that matter. That's what I want to see happen.
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