Virtual Piggy Increases Global Footprint

Virtual Piggy Increases Global Footprint

Virtual Piggy and WorldPay integrate to deliver an international youth payment solution

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced the addition of WorldPay as a payment gateway partner.

Virtual Piggy allows parents to set up a monthly allowance for their children and promotes financial management while empowering under 18's to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents.

WorldPay is a major global leader in payment processing, handling an average of over 12 million transactions per day. WorldPay was the first UK bank to offer a full internet banking service and now operates in over 40 countries, making it one of Europe's largest payment service providers. The company offers services across the entire payment value chain, including transaction capturing, merchant acquiring and transaction processing.

Only weeks after announcing that they had signed a Joint Marketing Agreement, Virtual Piggy and WorldPay have completed the integration of their solutions. Virtual Piggy is also already integrated with leading commercial eCommerce platforms such as Magento from eBay, DemandWare and osCommerce. The addition of the WorldPay, with its 200 alternative payment mechanisms as a new standard payment gateway facilitates the global expansion of Virtual Piggy, especially into regions where the use of credit cards is not as ubiquitous as it is in the US and the UK.

David Drever, VP Global Partnerships for WorldPay explained, "Like many other organizations in the payment sector we had been tracking the dynamic growth of Virtual Piggy. We are delighted that both our organizations will be able to offer each other's products to our existing and future customers as a simple plugin solution."

"WorldPay has the enviable position as a market leader in alternative payment options," said Joe Peden, General Manager of Virtual Piggy EMEA. "We already have customers in the UK for whom WorldPay will be their preferred payment option. As we expand our European operations our WorldPay integration will be deployed in even more merchant eCommerce stores and games."

For information about Virtual Piggy visit www.VirtualPiggy.com

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. Virtual Piggy enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.

US:
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Jenna@SHPNY.com
or
Investor Relations
ICM
Peter S. Pelullo, 610-825-8805
or
UK:
Public Relations
Suzanne Noble, +44 7957 371840
snoble@virtualpiggy.com

KEYWORDS: United Kingdom United States Europe North America California Ireland

INDUSTRY KEYWORDS:

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