The Biggest Reason to Be Bullish on Zillow Today

In the video below, Zillow CEO Spencer Rascoff explains that the single biggest reason to buy the company today is its unique ability to monetize mobile users at an outsized rate.

As discussed in the video, a significant number of online companies find that the transition toward mobile spells disaster for the top line, but not Zillow. Due to the strength of its mobile apps the company is able to leverage these users in a meaningful way.

Looking for a great company to invest in? The Motley Fool's chief investment officer has selected his No. 1 stock for the next year. Find out which stock it is in our brand-new free report: "The Motley Fool's Top Stock for 2013." I invite you to take a copy, free for a limited time. Just click here to access the report and find out the name of this under-the-radar company.

The article The Biggest Reason to Be Bullish on Zillow Today originally appeared on Fool.com.

Brendan Byrnes has no position in any stocks mentioned. The Motley Fool recommends Zillow. The Motley Fool owns shares of Zillow. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.