OBJE: Beta Testing Begins on Highly Anticipated Android Gaming App


OBJE: Beta Testing Begins on Highly Anticipated Android Gaming App

SARASOTA, Fla.--(BUSINESS WIRE)-- Phantasmic, the stunning new mobile gaming application from OBJ Enterprises' (OTCBB: OBJE) joint venture, passed a new milestone on the path to the app market this week. Beta testing has commenced on the game's highly anticipated Android version.

Thanks to an unprecedented explosion of Android users worldwide in the past two years, OBJE places a high priority on Phantasmic's readiness for the fast-growing mobile platform. According to industry tracker AppAnnie, Android market Google Play enjoyed 48 percent growth in downloads last summer, compared to three percent growth for Apple's App Store. In South Korea, a key gaming market, Google Play moved ahead of iOS in app revenue generation.

"As consumers shift their precious entertainment consumption minutes toward smartphones and tablets and away from television, print media and video games, the value of owning engaging mobile content is increasing at an unbelievable pace," said OBJE CEO Paul Watson. "Android devices could soon dominate the mobile market, and we intend to have all of our products optimized for this platform."

Novalon Games, the Phantasmic developer founded by the joint venture of Obscene Interactive—OBJE's gaming division—and Source Street, LLC, anticipates that the game will be released for download on the Android platform's Google Play store sometime in the first quarter of 2013.

Novalon Games has also applied for Apple App Store distribution.

Phantasmic is a free-to-play game optimized for the mobile marketplace. Potential investors and gamers can now play the beta version of the game's first level at www.novalongames.com/phantasmic-demo.

Obscene Interactive is a division of OBJ Enterprises, Inc. that is working to develop innovative products to service the fast-growing social gaming sector alongside companies such as Glu Mobile Inc. (NAS: GLUU) , The9 Limited (NAS: NCTY) and Majesco Entertainment Co. (NAS: COOL) .

Follow OBJ Enterprise on Twitter at www.twitter.com/OBJEnterprises.

About Obscene Interactive

Obscene Interactive, a subsidiary of OBJ Enterprises, Inc. (OTCBB: OBJE), is an emerging global developer of social gaming applications. OBJE's cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal. Obscene Interactive is focused on delivering the best in social gaming solutions to the mass market. For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.

OBJ Enterprises, Inc.
Paul Watson, 941-952-5825
President and CEO

KEYWORDS: United States North America Florida


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