Virtual Piggy Now Available on Popar Toys Website


Virtual Piggy Now Available on Popar Toys Website

Award winning 3D books now feature safe youth payments online

HERMOSA BEACH, Calif.--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that it has added its youth-friendly payment system to Popar Toys' ecommerce website.

Virtual Piggy allows parents to set up a monthly allowance for their children and promotes financial management while empowering youth under 21 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents.

Popar Toys uses Augmented Reality (AR) technology to create an immersive reading experience that will allow the user to see incredible virtually "real" 3D objects that will pop off the book or cards. By downloading software onto a computer or smartphone users are able to view books and objects through a camera and watch them come to life in 3D. In 2012, Popar Toys was given the "Best of Toy Fair Award" from The View, in addition to Creative Child Magazine's "Book of the Year", "Media of the Year" and Preferred Choice Awards.

"Our products feature ground-breaking technology to truly immerse and engage young readers," said Scott Jochim, President at Popar Toys. "So, it only made sense that we partner with an innovator like Virtual Piggy to enable our readers to safely purchase our products online."

"Popar Toys produces some of the most exciting toys around, and their buzz continues to grow," said Virtual Piggy Founder and CEO Dr. Jo Webber. "They're a great addition to our growing portfolio of toys and books."

For information about Virtual Piggy visit

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 21 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. Virtual Piggy enables the Under 21 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Hermosa Beach, CA and on the Web at:

About Popar Toys

Popar Toys uses Augmented Reality (AR) technology to create an immersive reading experience that will allow the user to see incredible virtually "real" 3D objects and animations that will pop off the book or cards. Popar Toys are designed to change the way we interact and experience stories, adventures, and learning. Augmented Reality (AR) is a groundbreaking concept that uses a computer, a mobile device, a webcam, and special patterned markers to make amazing 3D objects and animations appear in the real world that provide a high degree of engaging interaction that maintain interest in all of the Popar Toy series.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.

Public Relations
Sarah Hall Productions
Jenna Guarneri
Investor Relations
Peter Pelullo, ICM

KEYWORDS: United States North America California


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