Why McDonald's Will Rebound in 2013


Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, fast-food giant McDonald's has earned a coveted five-star ranking.

With that in mind, let's take a closer look at McDonald's and see what CAPS investors are saying about the stock right now.

McDonald's facts

Headquarters (Founded)

Oak Brook, Ill. (1948)

Market Cap

$91.3 billion



Trailing-12-Month Revenue

$27.4 billion


CEO Donald Thompson (since 2012)
CFO Peter Bensen (since 2008)

Return on Equity (Average, Past 3 Years)



$2.2 billion / $13.3 billion

Dividend Yield



Burger King Worldwide
Yum! Brands

Sources: S&P Capital IQ and Motley Fool CAPS.

On CAPS, 95% of the 6,209 members who have rated McDonald's believe the stock will outperform the S&P 500 going forward.

Just last week, one of those Fools, Robertgene, tapped the stock as a particularly tasty bargain opportunity:

[McDonald's] stock price has struggled recently, that's no secret. But let's look at the facts. No doubt one of the top five brands on the planet. By restaurant standards including food quality, customer service, order accuracy, pricing, location updates/ cleanliness/ and access ability, they receive excellent ratings. ... Don't count out [the] arches!

Of course, this short pitch doesn't even come close to telling the entire story for McDonald's. You're in luck, though. The Fool's brand-new premium report on McDonald's tells all sides of the story for one of the best-known brands in the world. You can grab your copy now, which comes with free updates for 12 months, by just clicking here.

Want to see how well (or not so well) the stocks in this series are performing? Follow the TrackPoisedTo CAPS account.

The article Why McDonald's Will Rebound in 2013 originally appeared on Fool.com.

Brian Pacampara has no position in any stocks mentioned. The Motley Fool recommends Burger King Worldwide and McDonald's and owns shares of McDonald's. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Copyright © 1995 - 2013 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.

Originally published