ASCC to Close Movie Advertising and Product Placement Deal
MIRAMAR BEACH, Fla.--(BUSINESS WIRE)-- Through its brand management division, Luxuria Brands, the Aristocrat Group Corp. (OTCBB: ASCC) is currently negotiating a multi-picture advertising and product placement deal with Outpost Media Inc., one of North America's up and coming film production studios.
Outpost Media is a full-service film production and post-production studio. The company specializes in developing, producing and marketing high-quality films with broad audience appeal. If a deal is struck, Luxuria Brands products and spirits could soon become movie stars in their own right.
"This is really a perfect opportunity for us to create awareness for our upcoming ultra-premium vodka," said ASCC CEO Cindy Morrissey. "Feature advertising and product placement is a proven marketing tactic in the beverages industry, and we plan to follow the lead of such recognizable luxury brands as Grey Goose Vodka and Omega Watches by putting our products in the hands of stars."
The deal being negotiated centers around the next three films to be produced by Outpost and includes product placement, sponsored promotional events and social media awareness campaigns.
ASCC plans to announce a deal with a niche North American distiller soon to produce the company's vodka line.
The Company views vodka as key to growing its brand management business in order to compete in a highly profitable sector alongside Limited Brands, Inc. (NYS: LTD) , Proctor & Gamble (NYS: PG) , New York & Company, Inc. (NYS: NWY) and Chico's FAS, Inc. (NYS: CHS) .
For more information on this initiative, please visit www.luxuriabrands.com/investors.html.
Follow ASCC on Twitter at www.twitter.com/AristocratGroup.
About the Aristocrat Group Corp.
Through its brand management division, Aristocrat Brands, the Aristocrat Group Corp. (www.aristocratgroupcorp.com) is on the path to becoming a provider of premiere luxury goods, including top-shelf distilled spirits. The company targeted the growing market for quality domestic liquor in order to deliver maximum returns to our shareholders.
The Aristocrat Group Corp. is also exploring smart growth initiatives to position itself as the premier resource for women's lifestyle products and services, including motherhood resources. For more information, please visit www.luxuriabrands.com/investors.html.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of future success. This news release speaks as of the date first set forth above and the company assumes no responsibility to update the information included herein for events occurring after the date hereof.
The Aristocrat Group Corp.
Cindy Morrissey, 850-269-6801
President and CEO
KEYWORDS: United States North America Florida
The article ASCC to Close Movie Advertising and Product Placement Deal originally appeared on Fool.com.
Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
Copyright © 1995 - 2012 The Motley Fool, LLC. All rights reserved. The Motley Fool has a disclosure policy.