Why Does Google Want to Be Amazon?

Updated

Conflict is inevitable in growing markets, and we're seeing more of it in e-commerce, an already vast business that grew nicely during this year's Black Friday shopping spree. More than 57 million Americans accounted for some $1 billion in online sales that day, comScore reports.

No doubt that's a boon for Amazon.com . But now Google is showing signs of wanting a heaping helping of e-commerce pie. According to TechCrunch, the search king has spent $17 million for BufferBox, a Canadian network of secure parcel delivery sites. No more stolen packages or notes from the post office about when they'll try again to deliver cool stuff you ordered.

Amazon has a similar service called Locker, so competition is clearly heating up. Is a Google Store next? I answer this question and more in the video below.


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The article Why Does Google Want to Be Amazon? originally appeared on Fool.com.

Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Google at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool owns shares of Google and Amazon.com.Motley Fool newsletter services have recommended buying shares of Google and Amazon.com. The Motley Fool has a disclosure policy. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. Try any of our Foolish newsletter services free for 30 days.

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