Where Does Monday's 7% Apple Jump Rank?


After weeks of selling, Apple saw an outsized rally today which left the company's shares up 7.21%. That kind of jump is rare for a company of Apple's size, but it's not out of ordinary for the company itself.

Today was Apple's second largest gain year-to-date, but "only" its twentieth largest move across the past decade.


Share Price Change

Oct. 13, 2008


Oct. 14, 2004


Nov. 24, 2008


July 20, 2006


May 5, 2003


July 15, 2004


Nov. 22, 2004


Nov. 13, 2007


April 15, 2004


April 5, 2006


Oct. 13, 2005


Oct. 10, 2008


April 25, 2012


May 6, 2003


Oct. 28, 2008


Jan. 9, 2007


Sept. 30, 2008


May 10, 2010


Jan. 7, 2005


Oct. 19, 2012


Source: Yahoo! Finance

There was little news surrounding Apple itself to explain the company's large share price gains today. Instead, Apple was moving with a general market surge and seeing an outsized bounce after weeks of share price declines. That's not an uncommon reason for days that Apple sees its largest moves.

Looking back to 2008 when markets were seeing extreme volatility as banks collapsed and governments raced to prop up markets, Apple saw five days with larger movements in a two-month span between the end of September and late November. That span included Apple's biggest one-day move of the last decade, when it soared 13.9% on Oct. 13, 2008. The incredible part of that day? The S&P 500 itself saw an 11.6% jump that day!

Of course, Apple wasn't quite the same company in terms of market value in 2008 that it is today. When it jumped 13.9% on Oct. 13, 2008 the company's value increased about $12 billion in one day. Today's 7.21% gain increased Apple's value by just under $36 billion. Looking at Apple's largest ever one-day move in terms of market value gains, the company's 8.87% surge on April 25 of this year led to over $46 billion being added to the company's market cap in a day. However, on that day Apple was moving in reaction to earnings, rather than broader market forces.

On the opposite end of the spectrum, Apple's biggest one-day loss in the past decade was Sept. 29, 2008. On that day the company saw its shares decline 17.9%. They went on to rebound the next day, soaring 8%.

The moral of the story? No one has a crystal ball to tell how markets will move across the next month as the fiscal cliff drama plays out. However, in times of heavy market volatility, even a massive company like Apple can see some pretty heavy swings.

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