Panasonic Sponsors BroadSoft Connections 2012

Panasonic Sponsors BroadSoft Connections 2012

As the Event Sponsor of BroadSoft Connections 2012: Unleash the Possibilities, Panasonic will Deliver a Presentation on its Broad Range of Vertical Solutions Offerings

SCOTTSDALE, Ariz.--(BUSINESS WIRE)-- As a leader in the business telephony market¹, Panasonic is sponsoring BroadSoft Connections 2012:Unleash the Possibilities. In addition to being the event sponsor, Craig Greenwood, Vice President of Business Development for Panasonic System Communications Company of North America will deliver a presentation on Panasonic's business solutions offerings.

BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. BroadSoft Connections 2012, which is being held October 21 through 24 at the Westin Kierland Resort and Spa in Scottsdale, Ariz., brings together telecommunications service providers, network equipment providers, web developers and IP device manufacturers for a chance to interact with leading visionaries in the telecommunications industry. Attendees hear and share views on the latest industry trends, explore go-to-market strategies, experience new communications solutions, and network with peers.

"With the formation of Panasonic System Communications Company of North America, we are continuing to pursue a market driven approach, focused on developing a broad range of vertical solutions for customers in government, commercial enterprises and small-to-midsize businesses," said Craig Greenwood. "As a maker of SIP hardware solutions, BroadSoft helps us provide these customers with a wide range of integrated IP business solutions and we are thrilled to be an event sponsor for BroadSoft Connections this year."

Craig Greenwood will deliver his presentation about Panasonic's market driven approach during lunch on Monday, October 22, 2012.

"We are excited to have Panasonic serve as the event sponsor for BroadSoft Connections 2012," said Leslie Ferry, vice president marketing, BroadSoft. "We have a long-standing relationship with Panasonic, and we look forward to continuing to extend our joint capabilities to enable enterprises with innovative, hosted communications services that meet their needs to connect and collaborate effectively."

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About BroadSoft

BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company's core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private brand exchanges, video calling, text messaging and converged mobile and fixed-line services.

Panasonic Solutions for Business

Built on a celebrated engineering foundation, Panasonic architects business technology solutions that help build a better world. Customers in government, healthcare, production, education and a wide variety of commercial enterprises, large and small, depend on integrated solutions from Panasonic to help them acquire, manage and interpret the information that drives innovation. The complete suite of Panasonic solutions addresses unified business communications, mobile computing, security and surveillance systems, retail information systems, office productivity solutions, high definition visual conferencing, projectors, professional displays and HD and 3D video production. As a result of its commitment to R&D, manufacturing and quality control, Panasonic engineers reliable and long-lasting solutions as a partner for continuous improvement. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, which is a Division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYS: PC) .

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic solutions for business can be obtained by calling 877-803-8492 or at www.panasonic.com.

About Panasonic Corporation of North America

Based in Secaucus, NJ, Panasonic Corporation of North America provides a broad line of digital and other electronics products and services for consumer, business and industrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation (NYS: PC) , and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. Panasonic was the only Consumer Electronics company to be listed in the top ten brands on the Interbrand Best Global Green Brands 2011 ranking (http://www.interbrand.com/en/best-global-brands/Best-Global-Green-Brands/2011-Report/BestGlobalGreenBrandsTable-2011.aspx). As part of its continuing efforts to reduce its carbon footprint, Panasonic Corporation of North America will relocate its operations to a new eco-efficient office tower adjacent to a mass transit hub in Newark, NJ in 2013. Information about Panasonic Eco Ideas initiatives is available at http://panasonic.net/eco/ecoideas/. Information about Panasonic and its products is available at www.panasonic.com. Additional company information for journalists is also available at www.panasonic.com/pressroom.

¹ For full calendar year of 2011 in North America. By the Parsippany, NJ based information technology market research firm T3i Group. Defined by T3i Group as the sum of key/hybrid, PBX, and IP-PBX business phone systems with 2-40 extensions.

Cohn & Wolfe for Panasonic
Holly Luka, 415-365-8539 (direct)
Holly.Luka@cohnwolfe.com
PanasonicB2B.PR@cohnwolfe.com

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